I love apps, especially those that save me a little time and help me be better at what I do. I have been using Followerwonk for some time and wanted to share what it does for me.
Social media has obviously added to my business process, and Followerwonk has a number of nifty little features which helps me measure my effectiveness and reach.
Search Twitter Bios
You can search for keywords, location specifics, follower/following counts, and then sort by relevance or follower count. Pretty handy stuff! Great for finding candidates if you are a recruiter.
Compare Yourself to Others
This finds unique and shared followers for any 2-3 Twitter users. A great way to see how you compare to your competitors.
Analyse your Followers
How many people are you truly engaging with? Breakdown by account age, dormancy, follower count, and more – apparently 38% of the people I follow have an undetermined sex! (Read my mind…)
Track your Social Graph
A subscription required is required for this (boo!), but you can see how your social graph grows (or shrinks) from day to day. This is a powerful way to track how your tweets are being received.
Let me know what you think.
We work with recruiters, HR teams and B2Bs to help them with their social media, web and technology strategies. If you are looking to develop your strategy, please get in touch.
Lisa Jones is a Director at Barclay Jones, a Consultancy working with agency recruiters, corporate recruiters and B2Bs advising them on the most effective use of technology, web and social media to improve their business processes, recruitment and bottom line.
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