You will have no idea what you are missing out on until you get Lisa in! Don't underestimate the power of the tools, Lisa is a great coach and has opened our eyes!
PZ Cussons is an international consumer products group that develop leading brands in selected mature and emerging markets that have potential for future growth.
Working with the senior members of the HR department, we devised a strategy to use LinkedIn and other online tools to improve their attraction rates and improve the online profile of the HR Department of PZ Cussons.
We then spent time coaching the HR Department to understand how LinkedIn could be used to improve their attraction processes and help them to reduce reliance on recruitment agencies.
Several training sessions on LinkedIn and other online tools were conducted with the HR team, which resulted in a better understanding of how to use these tools, and also to ensure that the department was more approachable online, specifically to:
- Make their profiles more "attractive" - thus searchable and likely to attract potential contacts.
- Find and engage directly with potential candidates - thus speeding up recruitment process and reducing costs.
- Improve their online brand within LinkedIn, where naturally their ideal contacts reside.
They are now able to use LinkedIn to approach ideal candidates directly, which will speed up their recruitment process and reduce recruitment spends. They are getting involved in online activity of their sector thus improving the online brand of the business and making PZ Cussons more "attractive" to work for.
Read the lovely comments he has made about how we worked together.
Read our Blog posts on social recruitment.
If you are growing your business, and would value strategic advice on how web, technology and social media could help, please get in touch.