Blog Content
Recruitment leaders come to us asking for the secret to choosing “the best” recruitment CRM in the industry. The fact is recruitment businesses have a varied range of tech at their disposal, so the problem lies not in which is the best, but which is the best CRM for your business. Here are some tips from my team and I to help you wade through the 100s of options on offer.
Recruitment Software is Your Barrier to Growth
50% of recruitment leaders told APSCo their recruiting technology is a barrier to growth, yet according to LinkedIn, 20% of recruitment agency budgets were spent on recruitment tech in 2017. Why should it be that sometimes it seems that only the recruitment software companies benefit from your CRM purchase?
42% of recruitment leaders are thinking of changing or upgrading their recruitment software this year and there are lots of considerations to drive this decision. Cost is clearly important, but it should not be the main driver.
I’ve been in recruitment tech since 2000 so I have a few “secrets” to successfully selecting the correct technology – and cost is rarely a defining factor when, if a system can improve placement rates by just per recruiter per year, the system would more than pay for itself.
Seven Secrets to Successfully Selecting the Best Recruitment CRM
It’s not complicated. Can it help you recruit, or does it turn you into an administrator? Is it your buddy, or your mother? Do you need to be a code-breaker to use it, or is it intuitive? Does it force you to go underground and use other costly systems to source and engage, and thus prevent a CRMFirst culture?
I get a real kick out of working with recruiters, lifting the lid on their recruitment and sales workflows and helping to improve them. Systems can and should do this – leaving time and space for more human interaction, calls and meetings. Here are 7 tips to help you choose the best recruitment CRM:
Management Information (MI) – Grade how great the reporting is, or leave it to MI5 to create a dossier on your recruiters’ effectiveness.
Training – Who needs it? What’s the point in training your team? They can figure it out for themselves and keep their workflows and data secret. Or you could opt for a CRMFirst culture, and choose a training supplier who offers more than simply becoming an expert on their system. Your goal is to create recruiting experts, not just systems drones.
Support – Will you have access to a team of experts who have a proven track record of responding quickly and effectively to a user query, or if something goes wrong? Or is the support team like “the Russians” and will it just smile glibly at your issue?
CRM Improvement Roadmap – Will your supplier give you access to theirs so you can plan for improving your business, or do they class it as secret as the Death Star plans? Look for transparency, and a track record of delivering on time.
GDPR and other future legislation – Will your system support you in being compliant? Or will that be a secret hidden feature they unveil a few months down the line (at extra cost)?
Data – Is it easy and cost effective to migrate your current data across to the new system? Or will you need code-breakers to understand your data after go-live? Data is your new oil and you need access to it to sell it.
Integrations to improve your workflows and placement rates – Is the CRM future-proof ? There’s too much great recruitment tech out there (and being built) for you to miss out on. What’s your supplier like at playing nicely with other suppliers? Or do they keep their cards very close to their chests? Look for a recruiting system that has a history (and a plan) for integrating with others.
Recruitment CRM Selection Takeaways
You need a recruitment CRM that can:
Provide you with accurate and relevant MI to help you and your consultants perform effectively
Come with the right kind of training to help your consultants generate leads, source and place candidates faster (not just press buttons)
Keep you in touch with a support team that can guide you through any issues or questions
Provide you with a roadmap so you know what to expect (and when)
Support you through GDPR (and beyond!)
Let you migrate your data accurately for minimum disruption
Integrate with other recruitment tech (current and new)
The above are some great tips to get you thinking about how to select the best Recruiting Software for your business.
We work with Recruitment and IT leaders to deliver an ROI and sales-led recruitment technology strategy. Our mantra is “CRMFirst”!
READ ABOUT HOW WE DELIVER RECRUITMENT TECHNOLOGY STRATEGY
Extra Content
Blog Image
Extra Content 2
media centre
Read more-
Lisa Jones
Blog
Recruitment Marketing Event for Sales and ROI-Led Marketers
Recruitment Marketers need ROI from Marketing - whether it is more candidates, clients, colleagues, or cash... With that in mind, we presented the Marketing in Recruitment event with Members Only. It was for recruitment marketers who need to understand and prove ROI.Recruitment Marketers Need to Measure the Success of Their MarketingGenerating tangible ROI remains the holy grail for all recruitment marketers, but it can be a difficult goal to achieve. Simon at Members Only asked me to compere the event, so I used it as an opportunity to "pep talk" the marketers and their leaders.I talked about:The compelling reasons for sales and marketing to work together… 38% higher sales and 36% higher retention.How 98% of Marketers have experienced conflict with Sales at some point in their career and 73% of recruitment marketers are frustrated that their leaders just don't "get" them.What I think needs to happen for sales and marketing to be more connected and thus effective.If 60-70% of the content a marketer generates is never used, and 80% of leads are never followed up... what needs to happen?If 2/3 of the marketers who left their jobs last year said "not enough training", how on earth does the recruitment industry expect their marketers to generate any ROI?Read the slide deck from the event - food for thought? Marketing in Recruitment | Members Only Event with Simon Lewis from Barclay Jones: Making Recruiters More Successful I train and mentor recruitment marketers to deliver the 4Cs - candidates, clients, colleagues, and cash!READ ABOUT MY RECRUITMENT MARKETING MENTORING AND TRAINING
-
Luke Lynam
Blog
Recruiters! Find Your Candidates in Bullhorn Faster than the Bullhorn Fastfind!
This excellent Bullhorn Training hack is perfect for Recruiters, Resourcers and Administrators who want to find their best candidates and clients incredibly quickly in Bullhorn.You will no doubt be juggling multiple roles and candidates. Without Bullhorn it would be easy to lose track of your next key task. This 1-minute Bullhorn Hack video will show you how to access your important records faster than the even Bullhorn’s speedy “fastfind”. Recruiters! Source Your Candidates Quickly!We run the best Bullhorn Training, and publish regular recruiter hacks to improve speed and ROI.This simple, yet incredibly powerful hack, is very popular during my Bullhorn training sessions. It will automate a key activity – sourcing – and save you valuable time. You’ll keep your data clean and your candidates and clients happy!Do you work in a fast-paced environment where ‘phone tennis’ with your candidates and clients is common?Do you work closely with your colleagues passing on important messages?Do you suffer from poor data quality or even duplicate records in your Bullhorn system and need to fix this issue?This Bullhorn hack will show you how to:Find the right records quickly!Improve internal communication within your recruitment team.Improve your service offering to clients and candidates with slick and effective processes.ARRANGE A CALLBACK TO CHAT ABOUT OUR BULLHORN TRAININGOur recruitment community loves our Adapt, Bullhorn, Inbound Sales, LinkedIn, Job Adverts and recruitment training hacks. Click the links to get more, and sign up to our Recruiter Hacks Newsletter to receive them as they are published.
-
Downloads
What Recruitment Leaders Need to STOP Doing!
.png)