Blog Content
Recruiters and Recruitment Marketers! This video is a speedy watch to give you some candidate sourcing and attraction hacks, whilst also building a longer term, sustainable recruitment marketing strategy.
Candidate engagement is one of the hottest topics for recruiters. You have so many systems to source candidates, but in reality, you’re attracting the wrong talent to your jobs, and you’re competing on a level unknown to your recruitment leaders. More recruiter training is needed to turbo charge your approach. And if social media and digital marketing is not working to get you the best candidates, you’re simply doing it wrong!
Too Much Data, Not Enough Candidates?
Are you a recruiter suffering from “too much data, not enough candidates” and so need some realistic advice to help you attract, engage, convert and retain?
Perhaps you need more clients? You can use these recruiter hacks for business development too.
Internal Recruiters – I dare you to use this for consultant / colleague attraction for your own businesses!
The 4Cs are our mantra – candidates, clients, colleagues and cash!
Too Much Content, Not Enough Marketing?
We’ve always said that sourcing is clever, but candidate attraction is genius. Where demand for the best talent appears to outpace supply, you need to adopt innovative approaches. Social media and digital marketing can really generate genuine candidate leads.
I was delighted to work with APSCo to deliver this seminar in their Frankfurt offices. As a mentor and trainer to the recruitment industry, they asked me to share my recruiter hacks and marketing insight. They then asked me to deliver this content online to their community. This is the resulting recruiter webinar.
We talked about:
My approach to the Recruitment Marketing Engine – a simple approach to a function which often under-delivers
How your Recruitment CRM (eg. Bullhorn and Adapt) is a critical part of the Recruitment Marketing Workflow
A simple process to generate candidates leads: inbound sales! And my case study of a client who generated 50 interviews from one email marketing campaign (in 24 hours!)
We looked at:
The 3Ps for digital recruitment marketing: Purpose, Process, People
How data gets in the way of great marketing, whereas marketing should drive it straight into your business
The buyer’s journey is crucial for recruiters if you want to retain your 4Cs
How do you make candidates aware, consider you as a viable recruiter, decide to work with you and most of all stay with you?
Watch this recruitment webinar for hacks which you can implement immediately into your recruitment business and marketing strategy.
Thanks Tremayne at APSCo Germany for being such great hosts.
Our recruitment community loves our Adapt, Bullhorn, Inbound Sales, LinkedIn, Bullhorn, Job Adverts and recruitment training hacks. Click the links to get more, and sign up to our Recruiter Hacks Newsletter to receive them as they are published.
Book a slot in my calendar to discuss marketing roi
READ ABOUT OUR RECRUITMENT TRAINING
Extra Content
Blog Image
Extra Content 2
media centre
Read more-
Lisa Jones
Blog
How to Stop 2/3 of Your Recruiters from Quitting
Recruitment leaders and recruitment trainers! You want and need your recruiters to be more successful. You need them to bill more. You need them to use your data and your systems and deliver “your way”.Plus, we bet you’d love to save £100,000 a year by training your staff effectively!We joined forces with APSCo to show you how in our latest webinar...Is Your Recruitment Training Working?The stats around recruiter attrition (25%+), reasons for people quitting their jobs (2/3 due to lack of training) and how much it costs to replace a recruiter (£10k per person) are not great reading – and ironically have the answer within themselves.We ran this webinar for recruiters looking to improve their staff retention and staff development strategy.You want to:Train staff to prevent them from quitting.Get them to use the systems you’re blowing your profit on.Understand why recruiters stay in a business, and why they leaveRecognise how your recruiters learnDiscover what recruitment businesses can do to ensure that the training they’ve paid for sticks.Find out the benefits of online learning.I discussed why simply buying recruitment training courses will not make the difference you need to ensure your staff are happy and effective. And I covered how you can be in control of what your recruiters learn and how they can deliver “your way”.And if, as a recruitment leader, you are looking to hire more recruiters, as well as retain those you already have, this webinar touched on some great ideas to help you with your own recruitment strategy.Watch the Webinar!HIIT Us, Recruiters!Our high intensity interval training (recruitment HIIT) helps recruiters source, convert quicker and develop healthy pipelines. recruitment HIIT is an exciting recruitment training platform for recruiters to speedily learn skills to be more successful with Adapt, Bullhorn, LinkedIn, Job Adverts, Inbound Sales, Digital and Email Marketing. Try recruitment HIIT or for free, or arrange a call with me - press one of the magic buttons below.TRY RECRUITMENT HIITREAD ABOUT OUR RECRUITMENT TRAININGBOOK A CALL TO DISCUSS RECRUITMENT TRAINING
-
Lisa Jones
Blog
Recruiters! What Do You Need to Do to be More Effective in 2020?
With 2020 looming and a few things likely to happen between now and 31st of December recruitment leaders, their recruiters and recruitment marketers have got some time to think about their 2020 strategy and how it needs to help them generate more of the 4Cs - candidates, clients, colleagues… and cash!Recruiters and Marketers! What is Your Strategy for 2020?The Annual Bullhorn Trends Survey has evolved into “The Grid” - a really useful resource pack specifically aimed at the recruitment industry.Bullhorn have done a fantastic job bringing together some key information about global (and local!) recruitment within the UK and beyond!It will help you gain perspective on your year in recruitment to date, and give you ideas on how you need to work next year to be more effective.Could it be that your recruiters need to be more effective and have some seriously good recruitment training?Do you need your recruitment tech to actually deliver cash, rather than be a drain on your profit?How can marketing evolve from “the colouring in department” into “recession-proof” function delivering leads into recruitment firm that’s drowning in data?Shout Out to Bullhorn and 2020We have a passion for helping recruiters (and their marketers) be more successful, so when we come across content which “nails it” we have to give it a shout out.This Bullhorn Trends Grid goes way beyond many of the usual white papers you’ll see in our recruitment sector. It’s massively engaging and rich in thoughts, ideas and research.Take a couple of minutes (coffee / wine) and scroll through, research / digest and plan your 2020 recruiting, sales and marketing strategy.Watch the Video to See Our TakeawaysIt’s so important for your business to train your recruiters to really monetise your Bullhorn CRM, this short video hack will help you achieve what we call “BullhornFirst.”READ ABOUT OUR BULLHORN TRAININGBOOK A CALL TO DISCUSS BULLHORN TRAININGOur recruitment community loves our Bullhorn, Inbound Sales, LinkedIn and Job Adverts and recruitment training hacks. Click the links to get more, and sign up to our Recruiter Hacks Newsletter to receive them as they are published.
-
Downloads
What Recruitment Leaders Need to STOP Doing!
.png)
