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These Vital KPIs Will Drive Your Recruitment Marketing Engine in 2018

Your recruitment marketing strategy is the engine of your recruitment business, so it’s vital that you have the right KPIs in place to drive it. We ran this webinar to show recruitment leaders and marketers how to create marketing strategies for their recruitment businesses that drive profit, ROI and growth.

Recruiters need more of the 4Cs – candidates, clients, consultants and cash – and a recruitment marketer needs to generate strategies to attract and convert these 4Cs – their KPIs need to reflect these goals.

We cover four main areas:

  • Vanity vs. Sanity – generating profit, not tweets
  • What does ROI look like in recruitment marketing?
  • How Sales and Marketing should work together to generate the right leads
  • Which KPIs your recruitment business should be focusing on to see ROI and growth from marketing

KPIs are nothing to fear – unless you have stupid amounts of unachievable ones!

Download the webinar now to discover which KPIs are vital for your recruitment business’ marketing strategy this year.

We help recruitment marketers add real value and become more successful

Click here to find out more.


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