Now every recruiter wants the best talent on board, or to have a reputation for being the best recruiters in the industry - but does that come down to company branding or recruitment technology?
I've been invited onto the Employer Branding Podcast to discuss why the key to all of this and more is recruitment marketing - and why it’s not as complex as it sounds.
Make recruitment marketing work for you
We talked about:
- What is recruitment marketing?
- At what level does recruitment marketing sit, at individual or brand level?
- What’s your guide to success in recruitment marketing?
- Pitfalls that recruiters must avoid.
- What technology should recruiters be using, especially on the marketing side?
- Preferred tools for finding content and scheduling content?
- Examples of brands, people or organizations that inspire you.
- What’s the next big thing in the recruitment marketing space?
Have a listen to the episode below! Check out Barclay Jones on Soundcloud and iTunes, and find more Employer Branding Podcast episodes here.
Thanks to Link Humans for having me!
Listen to Our Recruitment Leaders Podcast Series
Listen and subscribe to the rest of our Recruitment Leader Podcast Series on Soundcloud or find us on iTunes!
So far we have interviewed the following recruiting / marketing / tech leaders:
Brandon Metcalf, Talent Rover: Listen to Talent Communities and Recruiter Contol
Tracey Barrett, BlueSky PR: Listen to Recruitment Marketing and PR in 2015
James Nathan, The James Nathan Experience: Turning Candidates into Clients
Stephen Barnhurst, Broadbean: Listen to Jobs and Marketing for Recruiters
Stephen O’Donnell, PC Evaluate: Listen to Psychometrics and Recruitment Process
Alan Hiddleston, Firefish: Recruitment CRM: Listen to Recruitment Marketing
Nick Ellis, Hirabl: Listen to Back door placements and how to catch them
Alex Moyle, Elevated Recruiting: Listen to How to Build High Value Recruitment Business
Wendy McDougall, Firefish Software: Listen to Getting Real ROI From Your Recruitment Technology
Simon Lewis, Only Marketing Jobs: Listen to Smart Recruiters Know Great Marketing is Critical
Olly Wright, BMS: Listen to Short Sharp Marketing Tactics and the Guide to Recruiter Happiness
Graeme Read, 3RInside and APSCo: Listen to Improving the Value of your Recruitment Business
Greg Savage, The Savage Truth: Listen to Improving the Value of your Recruitment Business
Matt Wright, Stitched: Listen to Are Recruiters Drowning in Information and Data?
Listen to our SoundCloud account (while running, driving, cooking, working. multi-tasking, recruiting)
"Have the leaders in recruitment in your ears” - Tweet this