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Winning more deals, placing more candidates, having more long-term (profitable) relationships, and making more money, is a key goal for recruiters and leaders.
But often, the path to making a sale isn't smooth, straight, easy, or quick!
The whole point of tech is that it's supposed to help, not hinder recruiters.
BOOK YOUR FREE BULLHORN 4 SALES CONSULTATION
Sales Prevention or Enablement?
But, too much data, and not enough process or phone time is paralysing many recruiters. And many recruitment leaders are asking "why can't they just pick up the phone?"
As a recruitment leader / recruiter, you should be able to rely on your Bullhorn CRM to power productivity and sales pipelines.
But is Bullhorn really driving sales, or simply increasing costs?
Why does using Bullhorn for sales matter?
💪Recruiters that use their CRM effectively can improve sales by up to 29%. Plus, sales productivity increases by up to 34%, and sales forecast accuracy by 42%.
💞It costs 6x more to attract a new lead than to nurture one already in your CRM. Reaching out to warm clients already in your system isn’t just faster—it’s smarter for your bottom line.
😱Recruiters spend up to 64% of their time on non-selling tasks. Imagine Wednesday, Thursday, Friday being almost totally unproductive and not selling!
💸Leads nurtured via CRM systems make 47% larger purchases. Who knew that nurturing a contact means you sell more to them?
🔁80% of sales require 5+ follow-ups—but 44% of recruiters give up after 1. How many opps are not being converted due to a lack of resilience?
🎯CRM users are 3x more likely to hit their sales targets. Compelling, and the ultimate reason to engage with Bullhorn.
(Sources: Salesforce / Annuitas / Bullhorn)
In short: Using your Bullhorn CRM for sales is a winner!
But there's a catch! Perhaps your business doesn't feel that Bullhorn is the key to sales!
💩Only 30% of recruiter CRMs are considered “clean and current”. Is a lack of faith in your system driving costs up? Do you need more systems and data to tackle this lack of confidence / adoption / productivity?
How much is that costing your business?
BOOK YOUR FREE BULLHORN 4 SALES CONSULTATION
How Useful is Your Bullhorn CRM for Sales?
We asked recruiters to give us one word to describe how they feel about using Bullhorn for sales and they said...
Oh dear...
And this is why you are potentially reliant on systems outside of Bullhorn for sales - eg. LinkedIn / Job Boards etc...
Our Winning 3-Step TLC Strategy for Using Bullhorn to Make More Money
Changing how Bullhorn is perceived and used for sales is critical!
We help recruitment businesses weaponise their Bullhorn CRMs into clean, revenue-generating machines with a simple framework "TLC":
Train recruiters to use Bullhorn for sales, help them understand WIIFM? “What’s in it for me?”, and get them loving using Bullhorn to drive sales.
Legacy cleanse and activate: Find account management opportunities and create call lists based on existing data. Which leads already exist in Bullhorn that need re-activating?
Campaigns: Create engaging outbound campaigns to new / legacy data to generate call lists / leads.
No expensive tools. No time-zapping system overhauls. Just smart fixes that work with what you already have.
📍 Book a Free "Bullhorn 4 Sales" Consultation
I’d love to hear how you’re tackling improving sales with Bullhorn —and pay it forward with a free 30-minute call to share ideas and insights from the 1000s of recruiters we've work with.
Identify quick-wins
Share smart tools and automation options
Whether your recruiters and resourcers struggle with account management, spotting and nurturing leads, speedy placements, we can help you build a practical, profitable, recruiter-friendly fix.
Ready to give your Bullhorn and recruiters some TLC, and get Bullhorn driving sales?
BOOK YOUR FREE BULLHORN 4 SALES CONSULTATION
🚀 Why Now?
Because recruitment is too competitive to be slowed down by bad data, and unrewarding processes. The difference between making a placement and missing out is often just how quickly and accurately you can find and reach the right person.
If your consultants / resourcers are wasting time not converting or placing —or worse, avoiding your Bullhorn CRM altogether—this is your chance to fix it for good.
Bullhorn shouldn't be a necessary evil / nice to have / data dump - it should be a revenue generating business-critical recruitment system. Let’s get yours working the way it should.
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Wayne Barclay
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Automation RoI Webinar Series: Unlock Bullhorn Part 5 ~ Easy BD
Leaders and automators...Too many of your recruiters need a stronger BD strategy and process. When sales feels tough, it’s not always because the market is slow—it’s often because your data and processes aren’t working hard enough for you.Part 5 of our Unlock Bullhorn webinar series will share tips on how to turn Bullhorn Automation into a sales engine—and start winning more business. Our latest webinar will show you how to turn time-wasting tasks into seamless, automated workflows that free your recruiters to do what they do best—build relationships and win business.REGISTER NOW5️⃣Reasons Why Recruitment Automation is the Secret to Easy BDLook at the stats from Bullhorn / HubSpot / LinkedIn:📉 Recruiters spend up to 64% of their time on non-selling tasks. That’s the equivalent of Wednesday, Thursday, and Friday being almost totally unproductive. Automation takes away the repetitive admin so recruiters can spend more time on revenue-generating BD.🌱 Leads nurtured via CRM systems make 47% larger purchases. Nurturing is where automation shines. Automated reminders, email cadences, and follow-ups keep you front of mind without the manual effort—and deliver bigger, better deals.📞 80% of sales require 5+ follow-ups—but 44% of recruiters give up after just one. Imagine the lost opportunities. With automation, follow-ups happen without fail, ensuring resilience is baked into your BD strategy.🎯 CRM users are 3x more likely to hit their sales targets. In fact, companies using CRM effectively are 86% more likely to surpass their goals. Combine CRM with automation, and your recruiters don’t just manage BD—they master it.⚡ Re-engaged clients in your CRM convert 2x faster than cold leads. But only if you find them and follow them up. Automation helps you spot these opportunities, re-engage warm relationships, and accelerate conversions.🧠What You’ll Learn in the Webinar - Starting and Stopping!"Join us for Part 5 of our Unlock Bullhorn with Automation Webinar Series, where we’ll show you:👍 Three things to start doing to drive your BD success.⛔ Three things to stop doing which may be hurting your BD efforts.💡 Nail the Stuff AI Can't Replace Automation isn’t about replacing recruiters or making your recruitment business feel robotic — it’s about empowering them to focus on the conversations, and creating more time and space for relationships - the bit that AI can't replace (yet).👉 Register now for our Bullhorn Automation webinar and learn how to make BD easier, smarter, and more profitable.🗓️Wednesday 15 October 15:00 BSTREGISTER NOWPS. Want to go even further? Check out our "Unlock Bullhorn with Automation" series.🔍 Automate sourcing to find qualified candidates faster and with less effort. Watch the recording💬 Engage with candidates on autopilot and nurture relationships effectively. Watch the recording📈 Sell easier and faster. Watch the recording💡 Place easier and faster .Watch the recording🎯Easy BD ~ 15 October 2025 Register Now🧹Data health ~ 12 November 2025 Register NowAutomation Buddy / Bullhorn RoIWe are Automation Buddies set on helping ambitious recruitment businesses who want to increase speed and sales.We coach to inspire, and build your automations so you can recruit and sell!Plus, through our Bullhorn Vision service we help generate serious ROI from your Bullhorn, data, and people.READ MORE ABOUT OUR BULLHORN VISION SERVICEREAD ABOUT OUR AUTOMATION BUDDY SERVICEBOOK YOUR FREE CONSULTATION
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Lisa Jones
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How to Remove People from Your LinkedIn Company Page
Recruitment leaders and marketers!I bet you have people on your LinkedIn Company Page who do not actually work for you. Maybe they did, but left. Maybe they never did! Here's how you remove someone from your LinkedIn company page.Removing Randoms from Your Company LinkedIn PageAs a recruiter, you’ll know that the lovely staff number you see at the top of the Company page on LinkedIn may not a true reflection of who actually works there. You’ll go to that space and attempt to source from it. You use it to help you head hunt talent and find new clients. If you’re a recruitment leader you’ll use it to source talent for your own businesses.If you’re a recruitment marketer or recruitment leader you’ll get pretty fed up of the fact that you can’t control who appears on your company page.You can’t stop anyone from adding themselves.And you can’t nip into a leavers’ profile and redact your company. We all know that someone’s LinkedIn profile is theirs and not even LinkedIn have the right to edit it.There is hope! You can actually get these "random" people who don't work for you removed. It takes a little time and effort, but it’s worth it.I get that this depends upon the size of your business. If you employ thousands of people across the globe, keeping track of your company employees on LinkedIn is a big ask. I’d at least suggest you have a more robust starters and leavers process – and ensure that someone (anyone!) has responsibility for this task. I often go into businesses (either staffing companies or business with in-house recruitment teams) who have no idea who this job would sit with, and the page is out of control.If you come across someone who doesn’t work in your business, you can begin the “removal of randoms” process by clicking this "Removing People from a LinkedIn Page" link.Have a Process for your LinkedIn Company PageThere’s nothing stopping you from having a monthly process for checking your company page and looking for those randoms. Be sure to spend a little time on this. Random staff can make your business look random. They can make your business look bloated with fakers, have sector specialisms which are not appropriate, and overall have a negative impact on your ability to be taken seriously and trade.Plus, via our Recruitment HIIT training platform, we deliver LinkedIn for Recruiter training for time-starved recruiters, who think they have a handle on LinkedIn, but want to improve their profile, increase their relevant application response and place more jobs. Recruitment and Bullhorn TrainingWe deliver the best live Bullhorn ROI webinar training, and you'll find other recruitment and RecTec tips and tricks in Recruitment HIIT, our online recruitment training platform.Plus, through our Bullhorn Vision service we help generate serious ROI from your Bullhorn, data, and people, so you have even less need for LinkedIn!TRY HIIT FREE HEREBOOK YOUR FREE CONSULTATION
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