Blogs by tag - Lisa Jones

LinkedIn Tip - Lead Gen and More Sales in 1 Minute

I've got a cute 1-minute tip to generate leads with LinkedIn.I genuinely think LinkedIn is a big dirty data dump. Many of my clients are wanting to reduce reliance on it, or at least get more value (rather than spend) from it.In my LinkedIn HIIT course I give lots of hacks to help you focus your time and attention on quick wins, so you can get in, get out, and get back to recruitment.One of my favourite tips is using LinkedIn to find easy leads in 1 minute a day. LinkedIn Job Changes Hack!If you've been following my other tips on HIIT, you'll know that spending 1 minute a day connecting with people in your niche is a good habit.So, too, is checking your community and seeing if they are moving about, celebrating promotions, AKA giving you excuses to call them.Make this a 1 minute a day habit too! And whilst you're doing this, look for opportunities to "weed" your community. People who have left it needn't take up valuable space in your network.Win!Weed! Watch my 1-minute LinkedIn tip - then go to Linkedin check your Celebrations page! Any leads there?Watch My LinkedIn Tip to Get Some LeadsNeed more Linkedin / Bullhorn / Automation / Recruitment Tips? Try our 1-minute tips.Be sure to sign up for (or watch the recordings of) our regular free Bullhorn and Automation webinars.CHECK OUT OUR WEBINARSRecruitment TrainingWe deliver the best Recruitment and Bullhorn training through live webinars and our online training platform, Recruitment HIIT.Our recruitment training helps new and experienced recruiters qualify their jobs, speedily source and advertise, and improve their screening. It boosts CV to interview ratios, whilst giving great tips to prevent counter offers, and secure the placement and beyond.Plus, if you have Bullhorn, Analytics, Automation, SourceBreaker, LinkedIn, Calendly, Teams, Daxtra, Broadbean, idibu, Hinterview, Paiger, Adapt, we train on those too!TRY HIIT FREE HERE
9 Reasons Why Recruiters Need to Code Their Data (and Why Boolean Sucks!)

Data, a recruiter's best friend (and worst nightmare), is one of their most precious assets. But are you missing a trick in making it super-valuable and easy to make money from?Clean data, coupled with time, and a robust process, boosted by systems, makes for a slick and repeatable pipeline of work.But, uncoded recruitment data may be holding you back. To Code or Not to Code... That Is the QuestionA client who enquired about our Bullhorn1st journeys asked me:Why should I code my Bullhorn data? So-and-so says I should just use Boolean for sourcing.This prompted me to respond to him with a list outlining that he should indeed code his data... I'm fixated on working with recruiters who want a Bullhorn 1st culture so I hope you find my reasons to code your data useful.Automation needs to work with structured data. i.e. coded fields. It doesn’t currently work with Boolean.True: Coded data is more reliable as it's the Recruiter's qualification of a candidate, not just the candidate's own, often aspirational, opinion of themselves. False: A significant issue with “Boolean Only” is that you can search for something specific (Service Engineer) and get back hundreds of results of mentioning this phrase, but they are not the candidates you're looking for. These false positives drive “let’s not use Bullhorn” behaviours. LinkedIn and job boards do very well from that mentality.Wasted cash: When you don't code your data, your recruiters trust it less, and you then may have to waste money (and time) on job boards, advertising and LinkedIn. Easier to keep clean: With structured coded data and automation, you can ask candidates to update their codes and use this search criteria to quickly match to jobs. Match to jobs: Bullhorn's Semantic Match needs coded data to work effectively. (Semantic match finds candidates to match your jobs... nice!)Call lists - "speccing out": An often underutilised feature of Bullhorn is to match the code of what the client is looking for to your candidate database. You can create call lists from this feature.Sell your business: If you're looking to sell your recruitment business, your data set will be valued. Coded, quantifiable data is more valuable than a larger unquantifiable data dump.USP! Warm Makes You Hot!And finally, my 9th reason recruiters need to code their data.When a client hires you to recruit, they aren't hiring you to do what they can (theoretically) do for themselves (i.e. post on job boards, advertise, etc.). They are hiring you for your USP, which is your talent pool. You need to speedily access it. You need to keep it warm. You need to:Own itWork itMake it desirableCharge for itThe accuracy of your data, and the speed at which you can find it, nurture it, and work it is the real value you add, and what will differentiate you from your competitors. It will make it easier for your recruiters to recruit, and salespeople to sell.Boolean only just won't cut it. Get coding!(Oh, and if you have Automation, call us! We can help you code up your data with our Automation Turbo offering. Don't turn your recruiters into administrators and get them manually coding. Let them recruit.)ARRANGE A CALL BACKBullhorn1stWe're fixated on helping recruiters be Bullhorn1st. First for sourcing and selling. We help recruitment leaders save money on expensive external systems, get Bullhorn ROI, and speed up their time to hire.Do you need to save money, improve your recruitment process, and sell more? (Of course you do!)CONTACT US
How to Use Awards for Sourcing and Selling

We’re passionate about recruitment awards! And we're passionate about recruiters having easy wins to help them generate more speed and pipeline.But you needn't enter an award to generate serious ROI. Instead you could focus your time and attention on the awards that your clients and candidates enter, and simply mining candidates and leads from them.Tips for Sourcing and Selling with AwardsNow more than ever, your sales (business development and account management) and sourcing strategies are crucial where the war for talent is raging, counter offers are rife, and clients need recruiters that they can trust, who understand their niche.Recruiters and resourcers need some easy (and smart) wins! By definition, clients that are entering awards tend to be high-growth, ambitious, and likely have money and time to spend on recruitment too!Spot the Lead. Nurture the SaleSo, use industry awards to spot the lead and nurture the opportunity.1. Speedily research which awards are prevalent in your niche sectors.2. Plot the dates into your diaries (the submission dates, shortlist dates, date of the event, day after the event).3. Make a noise, connect with the VIPs, shout out about these events - they are important to your niche sectors.4. Use this data by at least sending LinkedIn messages to the VIPs of these businesses when they are shortlisted, and then begin networking using your CRM and automation.5. Have targets and goals to convert these high-growth businesses into retained clients.Clients entering awards are "sure things" - be sure to have them in your BD and account management pipeline.Plus, which candidates are signposted in these awards? Who can you source?Which Awards Should You Source and Generate Leads From?When it comes to point 1 above think about how you can easily find the awards in your sector. You can:Search Google - eg. "Teaching Awards France".Check the trade bodies in your sector - they often host awards.Ask your candidates and clients. It's a great topic to chat with them about and often a great excuse to call them other than "want a job?" / "need a candidate"? Every recruiter needs an excuse to make a call.Map your personas - we have some great training on Recruitment HIIT to help you map out the personas of your ideal candidates and clients so you can source and sell quicker and easier.Plus there are websites which list the awards for you. For example, UK Industry awards list makes finding sector-specific awards a breeze!Easy Sourcing and SellingSelling needn't be about phone-bashing. Sourcing needn't be the average 13 hours a week trying to find (and convert) candidates. Recruitment can be easier if you're smart.The sourcing and selling tips above will help you understand your nice, generate leads, and also convert them into genuinely warm candidates and clients. These tips will also give you viable reasons to talk with authority online and on the phone - and thus attract more attention from your sector.So:Get mapping your sector awards.Get sourcing and selling!Good luck!Recruitment TrainingWe deliver the best Recruitment Training through live webinars and our online training platform Recruitment HIIT.Our recruitment training helps new and experienced recruiters qualify their jobs, speedily source and advertise, and improve their screening. It boosts CV to interview ratios, whilst giving great tips to prevent counter offers, and secure the placement and beyond.Plus, if you have Bullhorn, Analytics, Automation, SourceBreaker, LinkedIn, Calendly, Teams, Daxtra, Broadbean, idibu, Hinterview, Paiger, Adapt, and more... we train on those too!TRY HIIT FREE HERE
Recruitment Awards 2024 - Dates for Your Diary

If you want to use Recruitment Awards to attract attention and drive sales, you can of course enter some awards. Check out my list of recruitment awards below.But be sure not simply to enter, but to "work it" - and by that I mean working the award:Before,During, And after the awards... whether you win or not......Market when you are shortlisted. Talk about your passion. Update your social banners, website, candidate and client talk tracks! Use your recruitment awards as a campaign to generate more business!Which Recruitment Awards to Enter in 2024?(Have we missed any recruitment awards for the remainder of 2024? Contact Us to get them added to our Recruitment Awards List.)Investing in Talent AwardsJanuary 2024 - The annual Investing in Talent Awards asks: Do your recruiters love working in your business? Is your company the consultancy of choice for contractors and temporary workers? If so, it’s time that your business receives well-deserved recognition for Investing in Talent. Onrec AwardsSeptember 2024 - The prestigious Onrec Awards Ceremony has cemented itself in the calendar as a must-attend event. Not only is it an opportunity to celebrate the very best in online recruitment but it is also a chance to network with the very best suppliers in recruitment.Recruiter AwardsSeptember 2024 - The iconic Recruiter Awards is the UK’s largest event for the entire recruitment community, recognising outstanding achievements by agencies and in-house recruiters. Achievements in recruitment marketing and technology also are spotlighted.APSCo AwardsSeptember 2024 - The APSCo Awards for Excellence are a prestigious accolade in professional recruitment. The awards celebrate outstanding achievements in the professional recruitment sector and are a unique indicator of professional standards. They are widely recognised by clients as well as the recruitment sector. The awards are free to enter and open to all APSCo members.REC AwardsDate TBC - The annual Recruitment Awards dinner is one of the UK's most prestigious events in a recruiter's calendar, celebrating the best in UK recruitment.TIARAOctober 2024 - The TIARA Recruitment Awards recognises excellence in the UK’s best-performing recruitment companies with revenues above £5m.NORAsDate TBC - Established in 2001, the National Online Recruitment Awards acknowledge and reward excellence in online recruitment practice. They are dedicated to the continual improvement and evolution of the candidate experience. Global RecruiterNovember 2024 - From large, well-established businesses to brand new start-ups, from specialist agencies to overseas services, from temp to permanent, from marketing to social media and more, the Global Recruiter Awards are designed to recognise greatness in the industry. No Budget for an Award but Still Need to Source and Sell Better?You needn't enter an award to get serious traction from awards. You can source and sell at speed if you are clever with awards.I've blogged about my top tips for sourcing and selling more by using industry-specific awards.READ MY SOURCING AND SELLING TIPS HERERecruitment TrainingWe deliver the best Recruitment Training through live webinars and our online training platform Recruitment HIIT.Our recruitment training helps new and experienced recruiters qualify their jobs, speedily source and advertise, and improve their screening. It boosts CV to interview ratios, whilst giving great tips to prevent counter offers, and secure the placement and beyond.Plus, if you have Bullhorn, Analytics, Automation, SourceBreaker, LinkedIn, Calendly, Teams, Daxtra, Broadbean, idibu, Hinterview, Paiger, Adapt, and more... we train on those too!TRY HIIT FREE HERE
CloudCall - Recruiters! Pickup the Phone!

Now more than ever, you need to spend time on quality communications. Yes, automation and AI are helping recruiters focus their time and attention, but picking up the phone is still the most important task in a recruiter's and resourcer's day!CloudCall is a great tool to help you save time, and have more effective comms with your candidates, clients, and colleagues. You need a tool to help you not just make and receive calls and send texts, but also link with your CRM to help you generate speed and reduce your admin. I'm delighted to have a new CloudCall workout in Recruitment HIIT to help recruiters protect pipelines and speed up workflows.Stats to Focus Your Phone TimePhone calls convert to revenue 10-15x more than web leads. (BIA)75% of clients are willing to make an appointment or attend an event based on a cold call. (Discover Org)77% believe a phone call is the most effective way to get an answer quickly. (New Voice Media)Our new CloudCall training will help you weaponise your CloudCall system and "get on the phone". We have mobile and phone tips, as well as how to integrate with your Bullhorn system. How much time can you save? How much more focused could you be?If you're an existing HIIT client login and complete the workouts.Want a free trial to see how HIIT can help improve speed and pipeline?CLICK HERE FOR YOUR FREE TRIALThe Best Recruitment TrainingThis video is part of a series of recruitment trainings in Recruitment HIIT, our online recruitment training platform.Our training helps new and experienced recruiters qualify their jobs, speedily source and advertise, and improve their screening. It boosts CV to interview ratios, whilst giving great tips to prevent counter offers, and secure the placement and beyond.Plus, if you have Bullhorn, Analytics, Automation, SourceBreaker, LinkedIn, Calendly, Teams, Daxtra, Broadbean, idibu, Hinterview, Paiger, Adapt, we train on those too!BOOK A TRAINING CHAT
How Can Recruiters and Their Leaders Drive Performance?

Recruitment can be a very reactive industry and process. But the best recruiters and leaders are proactive with their desks and businesses. Meet Vanessa Collins. Her 25+ years working with recruitment businesses gives invaluable insight. She chats with me about improving performance.Whether you’re a recruitment leader wanting a sustainable recruitment business with high-performing recruiters, or a recruiter wanting to run a successful recruitment desk, this vodcast is a great listen (or watch).Change, Perform, Skills!I chatted with Vanessa about how recruiters and leaders can:Optimise their desks and business - and she has a handy checklist to help!Change: How can you manage change?Perform: How can you improve performance?...And we discussed which skills are crucial for recruiters and leaders.Change isn't about "everything, everywhere, all at once..." Now more than ever improving performance is a key goal - but what works?Time to Drive (Not Be A Passenger!)You need to drive your candidates, clients, and colleagues (your 3Cs).Look out for key takeaways Vanessa has for you. What can you action now and in the future?Watch the trailer of my vodcast with Vanessa...The full vodcast, along with other great sales and recruitment training, can be found on our training platform Recruitment HIIT.SIGN UP FOR YOUR FREE HIIT TRIAL
Automation Mythbusted - The Reality of Recruitment Automation

Recruitment automation (not to be belittled by the mere "marketing automation") is allowing many recruiters to save money, time, headspace, and...Weaponise their data.Speed up their placements.Sell more. Plus more...But like all advances in tech, there are myths and legends which surround it.Myths like:It's a time-consuming beast of a project.You need a full-time employee to implement it.Once live it's a full-time job to manage it.If you can't go "big bang", don't bother!I chatted with Wayne (AKA "The Automator") and Jay (from Bullhorn) about these myths versus the reality. What is the reality of implementing recruitment automation?Automation Myths... Busted!We chatted about:What really happens during an implementation?What do you gain (and what do you lose) when you automate?How can you start your project with a small number of powerful automations to give you breathing space and reduce reliance on expensive 3rd party systems like LinkedIn Recruiter and Job Boards?What does a good "cadence" of automations look like?This short myth-busting video is a must-watch for recruiters big, small, and cute, who need head space, easier and cheaper sourcing, reduced reliance on Linkedin and job boards, stronger pipelines, and happier recruiters.Watch our "Automation - Mythbusted" Chat Automation, Training, Bullhorn1stWe're a passionate team of recruitment, tech, training professionals set on helping ambitious recruitment businesses, big and small, improve speed and pipeline.For help with Automation, creating a Bullhorn1st culture, and Recruitment Training...CONTACT US
How Can Recruiters Use Data to Drive Performance?

Recruiters - Your data is one of your most important assets. Data coupled with your time, your process, and your wit, can make for a super slick and profitable recruitment process. But if you don’t know your numbers, and you don’t work your data, you are simply a recruitment administrator, being busy, but not being very effective. In my vodcast with Tracey O’Neill from The Data Consultant we chatted about how you can: Work your data. Control your process. Be a profitable Recruitment Consultant and Leader.Whether you’re a recruitment leader wanting a sustainable recruitment business with high-performing recruiters, or a recruiter that wants to run a successful recruitment desk, this vodcast is a great listen (or watch).Sexy / Clients / RoEI chatted with Tracey about how to use data to be a more effective recruiter:Data: A sexy asset which can drive your recruitment candidate and sales pipeline.Clients: Own their data, work it, and drive your relationships!RoE: What is it and what's it got to do with data and recruitment?What key takeaways does Tracey have for recruiters and recruitment leaders regarding how they can use data to run their desks and businesses?Recruitment leaders and recruiters – buckle up and get at least one takeaway to help you improve performance.Watch the trailer of my vodcast with Tracey...The full vodcast, along with other great sales and recruitment training, can be found on our training platform Recruitment HIIT.SIGN UP FOR YOUR FREE HIIT TRIAL
How to Weaponise Your Recruitment Data with Analytics

Recruiters are drowning in data and this makes them unproductive. It’s paralysing. Whether you’re a recruitment leader wanting a sustainable recruitment business with high-performing recruiters, or a recruiter that wants to run a successful recruitment desk, this podcast is a great listen (or watch).Too Much Recruitment Data, Not Enough Performance? We know the recruitment data stats: 72% of the candidates placed are on your Bullhorn CRM before you spend time and money sourcing them externally. The best candidates are off the market in 10 days If a recruiter has 10 jobs, they’ll likely only place 2 These recruitment stats make recruitment a process of luck and sometimes hope! I’m joined by the mighty Andy Hill from Bullhorn Analytics. We talked about weaponising recruitment data. We looked at how recruiters can use data to be more productive, improve recruiter performance, and make some money. I asked Andy some questions: The role of the recruiter is evolving, and data is at the centre. How does Andy feel about how recruiters should evolve to capitalise on your Bullhorn data? What skills does Andy feel recruiters need to be effective? What do recruitment leaders need to stop doing? What is a recruiter’s “real” job? Andy talks about tridents and bows and arrows (and data) –what’s that got to do with recruitment? What key takeaways does Andy have for recruiters and recruitment leaders regarding how they can use data to run their desks and businesses? Recruitment leaders and recruiters – buckle up! Listen/watch, and whether you have an analytics tool or not, get at least one takeaway to help you improve performance. Watch the trailer of my vodcast with Andy...The full vodcast, along with other great sales and recruitment and Analytics training, can be found on our training platform Recruitment HIIT.SIGN UP FOR YOUR FREE HIIT TRIAL
No Need for LinkedIn Recruiter... Free LinkedIn is a Winner!

Even the most experienced recruiters often don't get real ROI from LinkedIn, and this forces them to invest in the paid-for versions. Meanwhile, lots of time and money wasted outside of their CRM searching the one place that competitors and clients have access to - not smart! Reduce the Cost of and Reliance on LinkedIn Recruiter!Many of my clients are looking for ways to be more effective and save money on tech subscriptions.Recruitment HIIT has some fantastic recruitment training, as well as Bullhorn Training, Adapt Training, SourceBreaker Training, Analytics Training, and Automation Training. Plus, HIIT has a great LinkedIn course which one of our clients recently calledthe antidote to LinkedIn Recruiter! LinkedIn Training to Improve Speed and Pipeline......and Reduce the Need for LinkedIn RecruiterWe've got some great LinkedIn tips to help you get the most from the free version of LinkedIn which can also help reduce the need for LinkedIn Recruiter. (Wasting less time and money is a good goal to have! )Score! We look at the LinkedIn scoring system so you get seen by more candidates and clients. All Star! We show you how to create an “all-star” profile so you generate more opportunities - more candidates, more clients, more ops, more sales, more time!Contact monetisation: And we have some cool hacks to connect with and monetise the best candidates and clients - and to help you generate more of a community that you can then sell to!Lead generation. Who needs LinkedIn Recruiter when we have tips to help you speedily generate leads, with 1 hand, on the free version of LinkedIn? And how about sourcing and advertising? Oh, Yes, we have some nifty tips to help you source from Linkedin, when your CRM doesn't deliver the talent you need.If you're an existing HIIT client login and complete the workout.Want a free trial to see how HIIT can help improve speed and pipeline?Click here for your free trial
How Can Recruiters Improve Performance? Get on the Phone!

Recruiters can always improve their performance, whether it be marginal gains or drastically improving failing pipelines. Right now is the time to dig deep and ask:Where can I improve my recruiter performance? AndWhat part of my recruitment workflow can I improve?Recruitment Research: Phone Calls Are a DownerI spent time with Josh Symons from Hinterview. Hinterview has completed some interesting recruitment research to help recruitment leaders and their recruiters focus on where and when they need to get mean and lean in their recruitment workflow! We chatted about how and where recruiters can improve their recruiter performance.Josh and I talked about:With all of the recruitment technology available, how can you keep the recruitment process human?Where in the recruitment life cycle can recruiters improve their performance?How can video improve recruiter performance?Phone calls work IF you want and mean them to – but how?How can a recruiter generate heat?What’s Daley Thompson’s decathlon got to do with recruitment?Why does recruitment technology often not work in recruitment (hint – it’s got the word “training” in the answer)What are 85% of male recruiters also doing when they are most engaged with their mobile phones?Recruitment leaders and recruiters – you want your phone calls to work! Get at least one takeaway to help you improve recruiter performance and nail those phone calls.Watch the trailer of my vodcast with Josh...The full vodcast, along with other great sales and recruitment and Hinterview training, can be found on our training platform Recruitment HIIT.SIGN UP FOR YOUR FREE HIIT TRIAL
Sales Tips for Recruiters - Intentional Attraction

Being a recruiter involves being able to attract, engage, source, sell, retain, market, and effectively use tech. Hence the skillset of a modern recruiter is pretty vast. But what runs through the heart of a great recruiter is the ability to sell.But "sales" is often seen as either a dirty word, or a skill reserved for purely business developers. Whereas every recruitment leader knows that sales is what drives recruitment. Whether you need to sell a candidate to a client, a job to a candidate, a process to a colleague, or get buy-in from stakeholders, everyone in recruitment needs to be good at "selling". Sales Tips from An Award-Wining RecruiterI spoke with Rossa Mullally, Associate Director and shareholder in Sigmar Recruitment. He manages the award-winning Sales and Multilingual Division. This vodcast equips recruiters with the strategies and insights they need to win over both candidates and clients. In today's competitive job market, recruiting top talent and maintaining strong client relationships have become essential skills for any successful recruiter.Rossa Mullally and I spoke about: How can recruiters use social engineering in recruitment and sales? How can they avoid "unintentional repulsion"?What's a great message which drives a great sale?Where does tech "fit" in the sales process?Watch the Trailer of my vodcast with Rossa...The full vodcast, along with other great sales and recruitment training, can be found on our training platform Recruitment HIIT.SIGN UP FOR YOUR FREE HIIT TRIALAutomation and Recruitment TrainingWe're a passionate team of recruitment, tech, training professionals set on helping ambitious recruitment businesses, big and small, improve speed and pipeline.Contact us for help with Automation, creating a Bullhorn1st culture, and Recruitment Training. We'd love to help.You can even try our recruitment training platform, Recruitment HIIT for free.