Blogs by tag - Lisa Jones

Recruitment Automation: The Re-Humanisation of Recruitment

Bullhorn Engage has come and gone and there was a very strong theme. Recruiter Productivity.Sustainability.Profitability. For this to happen Bullhorn1st needs to be a goal – aka using Bullhornfirst in your recruitment workflow. Reducing reliance on data and external systems will decrease costs, speed up placements, and create a more robust recruitment business.And the way to Bullhorn1st? Recruitment Automation and Recruitment Training, of course!Recruitment Automation is So Yesterday!I started using the phrase CRM1st back in the early 2000s. It was borne out of working with 150 busy recruiters who were rapidly being exposed to huge data sets - LinkedIn, job boards, candidates who wielded the Apply button like a Scud missile. But they didn't have the discipline or process to strategically manage the massive increase in data volume or change in candidate behaviour.I used CRM1st (it was Adapt then) to help recruiters new to the recruitment sector to battle their FOMO (fear of missing out). I used CRM1st with experienced recruiters and resourcers to help them not get dragged under by rapidly increasing candidate pools.Have things changed in recent years?Have recruiters gotten better at managing their data, recruitment technology, candidate and client experience? Has the colleague experience improved now we have so much data and rec tech that should theoretically make recruitment easier....? Unfortunately, I'm not sure things have changed (enough).Recruiters have been running to catch up. But the faster they run, the bigger the data set becomes, the more competition they have (even from their own clients), and the more tech they feel they need just to stand still.Recruiter Frustration – Ready, Fire, AimI'm frustrated with the sector that can't seem to grasp what it's good at... Niche specialisms +Nurtured communities of candidates and clients reliant on great recruiters +Colleagues delivering best practice and making a difference, changing lives.But that "goodness" can't happen without focus.And how can a recruiter focus with huge data sets, too much tech and not enough process?Whether you have Bullhorn or another recruitment CRM, it needs to be first on your list to source, engage, nurture, and place from - if it’s not 1st, everyone loses. (Apart from the software company you buy comfort from!)Automation – The Re-Humanisation of Recruitment! Automation for my clients has become the missing link. It’s been around for years, but now automation is really being used to take away the pain, and the admin. Recruitment Automation is being used to drive the best of behaviours. It's enabling CRM1st (aka Bullhorn1st). It’s creating time for training – for all, not just new recruiters! And it’s creating time for trained recruiters empowered to get on the phone and do some good. Once you automate what you can, you can train what’s left – and what should be left is the gold in the recruitment process – humans! More effective sourcingSpeedier screening designed to prevent counter offers Interviews with clients who move to placement uninterrupted Placements and onboarding designed to generate referrals Recruiters need training on their systems and process so that can totally nail what their clients pay for. Automation creates space and time for this training to happen. Automate What You Can - Train What's Left If you can automate what you can, and train what's left, then your data, your database, and your 3Cs (candidates, clients, colleagues) will be in a really good place, perhaps even 1st place, for the rest of this year and beyond. What are you going to automate? What training is needed to deliver sustainable recruitment business? My team can help with both of these key goals.Paul Robson, The Crew Hunter. We have managed to restructure our business, with more recruiters and more time to recruit. And the ROI from our Bullhorn Automation training? Time Saved. Admin Removed. Staff Efficiency. We've saved 45 hours with 1,345 automated actions in just 8 weeks. Plus, we built 3 automations at the beginning of the project which allowed us to remove an old core process which freed up space for another recruiter.Talking of Recruiters Getting More Automated!...Using recruitment automation to improve data, process, candidates and client experience - that's a great goal! But you also need to free up your recruiters to be exceptional And they need training for this.Our high intensity interval training - Recruitment HIIT - helps recruiters source, convert quicker, and develop healthy pipelines. We aim to save every recruiter and resourcer at least 1 hour per day (6 working weeks a year) - more billing time, more fees!TRY RECRUITMENT HIITREAD ABOUT OUR BULLHORN AND BULLHORN AUTOMATION TRAININGBOOK A CALL TO DISCUSS RECRUITMENT TRAINING

6 Reasons Why Online Recruitment Training is a Goal for 2023

Recruitment leaders wanting to improve the performance of their recruiters has never been a more valid goal.Perhaps you’re looking to scale your recruitment business this year?Or stay the same size, but do more with what you already have (people, data, systems)?Don’t mess up the chance to improve recruiter performance by ignoring what’s “between the chair and the keyboard”. You need an agile, cost-effective, inclusive recruitment training solution, to improve / scale / protect your recruitment business.(If you have an online recruitment training platform already, try our online learning engagement tips to ensure you generate ROI! And read below for a pep talk on how you can get buy-in for your recruitment LMS.)Improving Recruiter Performance Has Never Been EasierI’ve written about Kaizen, 1% marginal gains, and improving recruiter performance. I've presented at the Recruitment Agency Expo about improving recruiter performance with automation. Kaizen is about standards, reduced waste, high-performance - which is a passion for my clients.Now is the perfect opportunity for recruitment leaders to "Kaizen".Scale at Speed – Improve PerformanceBefore the pandemic, 70% of recruiters admitted that they didn’t have enough training. Even if that's not true of your recruitment business, it’s likely since 2020 you’ve been “a little” distracted to focus on totally fixing recruiter performance.Recruitment training is obviously key…But your goals for training are often not achieved by traditional training and recruitment coaching. (And often the only people who get full ROI from training are those who deliver it and charge you for it.)Now with systems evolution, data volumes, and hybrid working, a new approach is needed.… This is where online training steals the march.6 Reasons Why Online Recruitment Training is a Must1. It's Cheaper and AgileYou can either spend £€$1,000s getting recruiters in the same place at the same time, turn off the phones, worry about missed opportunities, and run a “let’s hope this works” recruitment training session.OrYou can give your recruiters access to an online recruiter training platform (LMS) where they can learn and relearn when they want, where they want, stress-free. Online training platforms can be accessed throughout the year, 24/7, and they are normally cheaper than other training/trainers. You're likely looking for stronger screening and job qualification, improving CRM adoption, and reduced reliance on job boards. Use cost-effective online learning to create best-practice agility.2. Less Reliance on You – Less StressThis is definitely a year to be working on your business, so the time-consuming task of you and your managers training new starters needs a rethink. I spoke with a recruitment manager recently who admitted 2 things:She didn’t know Bullhornwell enough to train her new starter (a common case study).When she hired a new recruiter, her fees dropped significantly for 3 months.Online recruitment training helped her rapidly re-skill, and took away the pressure of onboarding new recruiters. Online learning provided the training for her rookies, and she did the coaching and bingo! The rookies started billing quicker too!It's gold dust for me when I get a new starter. I save huge amounts of time when onboarding them. I can still run my desk. (And, Recruitment HIIT has opened my eyes to how I can use Bullhorn, too.)3. More EffectiveOnline learning boasts retention rates at a massive 60% (compared to 10% traditional training) and you learn 5 x more with online learning.Plus, learning at your desk – in the environment where you are delivering your job – is more effective.Online learning is often minutes not hours. I know in recruitment speed is just as important as pipeline.Yes, we’ve all had horrific, disengaging, online learning experiences. Don’t let past experiences prevent future gains. Plus new recruiters prefer online.Whether it’s increased sourcing speed, or improving CV to Interview ratios, you need quick, self-serve effective recruitment training. You can’t afford to not improve.I am building trust quickly and becoming more efficient. HIIT has created flexibility for me to train myself at my desk whilst I am doing my job. And I can quickly re-fresh the training whenever I want.4. It’s “Just in Time” and EasierFreeing up a team of busy recruiters, and getting them all synchronised and focussed is a tough gig.Why disrupt your recruiters when they can log on for 5 minutes, learn a new recruiting hack, log off, and get back on the phone and practice what they’ve learned?“Always on”, continuous learning for recruiters is key to creating accountability and a sense of recruiters feeling in control of their careers.Got a counteroffer? Login and complete a 5-minute workout to tackle it head-on. A recruiter told me:I got a counteroffer. I went back to the online training I'd already completed. I took notes which helped me get back on the phone and ensure that the candidate was attracted by the role, not the money.5. It’s Inclusive, Hybrid and Remote FriendlyI get that managing a remote/hybrid recruitment team is challenging.Maintaining standards, keeping everyone engaged, and delivering “your way” was tough enough pre-pandemic.Now, with online learning tools, you have a chance to attract, engage, and nurture your recruiters. (Neat tip: with online training, you can give your recruiters access to their online training platform before they even start to ensure that they stay engaged and don’t drop out.) Plus, if your training platform is gamified, your recruiters will see each other online and feel more connected. You’re creating a community for your potentially disconnected recruiters. 6. Prevents Churn Glib quotes around not training recruiters and having them stay are not needed here.Acknowledge that recruiters crave training and will leave without it. In fact, a whopping 2/3 of people leave due to lack of training. The last thing any recruitment leader needs right now is to lose valuable recruiters, or indeed take too long to train new starters. I left my previous recruitment job as I didn’t have enough training. HIIT is priceless. It gives me that edge over other recruiters.More Reasons Online Recruitment Training WorksOther viable reasons why online training is crucial in recruitment. Recruitment training:Gives recruiters control – accountability. Better for the environment.Gamification drives engagement and performance.Flexible and mobile – where you want, when you want.Self-paced – different people learn at different speeds hence you need to allow for that.Improves the ROI from your internal training. Trainers can focus more on coaching performance rather than repeatedly training new recruits - blended learning works.Final Word on Recruitment TrainingWhether you’re looking to improve your recruiter performance, generate ROI from your people, data, systems, or just create a better experience for your candidates and clients, training is crucial. Just be sure that the recruiter training you buy is engaging, easy, self-serve, relieves stress and pressure on you and your team, and is cost-effective. And if you have an online platform already, try our online learning engagement tips to ensure you generate ROI from that!...Talking of Online Recruitment Training...Recruitment HIIT trains recruiters and resourcers so you can speedily onboard new starters, and improve the performance of experienced recruiters.Bullhorn (and Adapt) hacks, job qualification, screening, sourcing, job advertising, and counteroffer immunity, are just some of the 5-minute topics recruiters love.TRY RECRUITMENT HIIT FREEDOWNLOAD YOUR RECRUITMENT TRAINING PLAYBOOK