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Understanding Recruitment - Bullhorn1st and ROI

Understanding Recruitment - Bullhorn1st and ROI logo

Bullhorn Discovery, Recruitment Process Best Practice, Bullhorn Training: Engaged Recruiters, Improved Speed and ROI...

Understanding Recruitment is an award-winning technology, software and digital recruitment consultancy.

They have Bullhorn, a growing team of busy recruiters, and are focussed strategy and growth.

  • They want a rich candidate database to reduce the longer-term reliance on LinkedIn and job boards and other 3rd party systems. Time and money is being wasted not using Bullhorn.

  • They want to ensure that the recruiter workflows rely more on Bullhorn, and in turn allow their marketing function to drive leads through data and automation (i.e. the 4Cs – candidates, clients, colleagues, cash).

  • They want their Bullhorn system and its data to help retain existing staff, whilst helping generate value in the system to attract new team members.

We call this “BullhornFirst”.

  1. We conducted a BullhornFirst Discovery: we reviewed their Bullhorn system, their recruitment workflows, how their recruiters and marketers use Bullhorn, and how clean and useful their data is.

  2. We then created a BullhornFirst recruitment workflow – this was an effective way of helping the managers and recruiters see where they could massively improve speed and ROI, and where training was needed. It also demonstrated where external systems were slowing them down and costing them money.

  3. We followed with Bullhorn WIIFM (What’s in it for me?) training to the managers, marketers and recruiters to help them see the benefits of Bullhorn and how it can improve speed and sales.

  4. And then we were re-engaged at a later date to deliver Train the Trainer Bullhorn Training sessions to help their Bullhorn Champions improve Bullhorn knowledge, and learn how to deliver quick wins to new recruiters - ultimately to drive improved Bullhorn Adoption, and scalability.

Bullhorn and Barclay Jones Has Made our Recruiters' Lives Easier...

Emma Mathieson, Training & Development Manager

We are on a journey to improve Bullhorn usage – we wanted a sustainable Bullhorn training process to help us with our goal, so we asked Barclay Jones to deliver some Train the Trainer workshops to our internal Bullhorn Champions. We wanted Barclay Jones to help them understand how Bullhorn will make their jobs much easier.

We knew of Barclay Jones and had heard lots of great feedback and needed an expert in Bullhorn. What was clear from the outset - Barclay Jones are all about ROI.

Their combination of enthusiasm and expertise has massively helped to win people over. Barclay Jones are a breath of fresh air! They understood where the pain points were and worked with us as an extension of the team. The Bullhorn training was broken into different topics, with lots of great tips not just in terms of how to use Bullhorn, but how to train it into the teams.

They did more than simply help us with Bullhorn Training; they have helped us shape the strategic direction of our Bullhorn process. My team now believe that they can build strong pools of candidates, save time, and through doing that we can move forward with some marketing automation. All of the work that they have done is essentially going to help us be a better business.

The chain reaction of winning people over through Barclay Jones’ “BullhornFirst” approach has enabled us to have a consequential improvement in other areas. This will help us with our ultimate goal – scalability.

Barclay Jones in 3 words: proactive, approachable, results-oriented.