Recruiters suffer so many distractions in their jobs - and they have so little time to make that placement and sale. 56 interruptions a day / checking your emails 36 times an hour! How on earth are you supposed to sell anything?
You have more tech than ever, more data than ever, but less time! I have a passion for sharing time-saving and sales hacks to help recruiters save time, so that you can make more of those crucial phone calls and have more interviews.
As a recruiter, you will know the importance of using social media as part of your recruitment strategy, but do you know how to do this effectively? And how can you use social media systems like LinkedIn, Twitter, etc… to recruit without spending too much time online and not on the phone? This blog will help you to generate more inbound leads through social media, spend less time on job boards, and more time managing your pipeline.
I am the founder of Barclay Jones, have worked in recruitment for nearly 20 years and coach recruitment businesses and their teams to generate better leads, opportunities, and sales. I have compiled my 5 top tips for utilising social media in recruitment. Read them below:
How Recruiters Can Generate More Leads from Social Media
1. Spend 5 minutes a day cleaning your LinkedIn notifications and checking for leads – this will ensure that LinkedIn only shows you genuine leads, and only shows your face to genuine leads. This is a great hack for improving speed.
2. Use LinkedIn SSI to understand where you need to improve your LinkedIn profile – You need to maximise your time, so need your profile and activity to really work, even whilst you’re sleeping.
3. This is one of my favourites. Use Awards in your niche sector to generate warm calls – Have a calendar of the awards in your sector and be ready to congratulate/mention the awards in your messages to prospects and clients.
4. Grow your connections with content (add a link to one of your blogs in your LinkedIn invites) or find content online which really nails any issues they may have in their jobs/sector. If you have nothing on your blog which does this, give your marketer the Paddington Bear stare.
5. Use Calendly to give your candidates and clients the opportunity to fill your diary with calls, then get on the phone!
Your time is really precious – you have candidates to source, clients to keep happy, jobs to place, and pipelines to protect. The recruiter tips above should really speed up your day and make you more effective. What tips do you have for using social media to recruit and sell?
HIIT Us, Recruiters!
Our high intensity interval training - Recruitment HIIT - helps recruiters source, convert quicker and develop healthy pipelines, and helps marketers generate more of the 3Cs. We aim to save every recruiter and marketer at least 1 hour per day - more billing time, more fees!
Source, Advertise, Shortlist Like a Pro
Are you average? The average recruiter spends 13 hours a week sourcing candidates. That’s way too much time, especially when the best candidates are off the market within 10 days. Our Recruiter Fitness Circuit on Recruitment HIIT will show you how to source the best candidates quickly using an effective, structured recruitment process so you can attract, engage and place candidates before they are snatched up by your competition, and even your cllients!Candidate Sourcing: Start With Your CRMFirstGreat recruiters don’t spend time sourcing in the wrong places. You need to be using your CRM as the first point for sourcing. We call this CRMFirst. 72% of candidates are already on your CRM before you source them elsewhere. We encounter too many recruiters who advertise jobs when they have candidates right under their noses – what a waste of time and potential fees, and waste of cash on systems and job boards you don't need!Are you wasting time sourcing candidates that perhaps are already on your CRM? Do you need to generate more phone time?Are you spending time advertising jobs you already have candidates for?Our Recruiter Fitness Circuit HIIT will show you how to: Dramatically reduce your sourcing time, Strengthen your pipeline and Increase your fees. Below is a sneak peek from Recruitment HIIT to show you how you can drive a speedy, effective sourcing strategy.Our Step-by-Step Sourcing Tips for New and Experienced RecruitersDuring our sourcing training we train recruiters and resourcers to:Be prepped to source speedily.Source from your CRM first.Use sourcing tech to attack your own data, and data you do not have (yet).Then search the web for candidates you genuinely do not already have.And all the while focussing on sourcing before advertising, improving speed, and protecting your candidate and client relationships.Improving Your Recruitment ProcessRecruitment requires speed, skill, and process. When managed correctly, recruitment is a fun, rewarding process. Yet, numerous systems, crazy volumes of data, and candidates and clients with their own agendas and goals can make the recruitment process a challenge.Our new Recruiter Fitness Circuit on Recruitment HIIT has tips and guides to ensure you drive the 4Cs - candidiates, clients, colleagues, and cash! Our recruiting tips will make sure you save time and follow best practice throughout your recruitment process from the point you receive a job order to securing your placement, and beyond.Our high intensity interval training - Recruitment HIIT - helps recruiters and resourcers source, convert quicker and develop healthy pipelines. We aim to save every recruiter and resourcer at least 1 hour per day (6 working weeks a year). More billing time, more fees!We’d love you to try Recruitment HIIT for free for 7 days.TRY RECRUITMENT HIIT 7 DAYS FOR FREEDOWNLOAD YOUR RECRUITMENT TRAINING PLAYBOOKBOOK A CALL TO DISCUSS RECRUITMENT TRAINING
Recruiter Training - The Secret to Growing Your Recruitment Business
Recruitment leaders! I hear you when you ask... How can I help my recruiters be more productive? Why do they need so much tech and data? Why can't they just get on the phone?I have lots of conversations with recruitment leaders and their training teams – they want more productive recruiters, and less need to hire new staff – finding new recruiters is hard... But, 2/3 of recruiters who quit in the last 5 years said "you didn't train me to succeed", and meanwhile it costs on average £$€14k to replace just one recruiter! There’s no sense to these stats...So, we need to come up with a plan to get more out of your existing staff AND reduce the need to hire. 5 Stats to Prove Why You Need to Rethink Recruitment Training Your recruiters are likely time starved, drowning in dirty data and expensive systems they don't use. 72% of the candidates you placed last year were already on your system before you sourced them elsewhere. More shocking stats!In this current economic climate and competitive recruitment market you can't afford to suffer these stats - it's too risky. Here’s why you need recruitment training:94% of your team will stay longer if you train them.Continuous training can increase sales by 50%.A frequently trained recruiter contributes to 21% more profit.Continuous training boosts productivity by 30-40%.Effective use of recruitment systems can improve sales by 29%.Help Your Recruiters to Bill MoreTake a look at our infographic below. What do you need to improve to ensure your team achieves best practice, driving sales and ROI?How to Make Your Recruiter Your Coolest ToolOur high intensity interval training - Recruitment HIIT - helps recruiters and resourcers source, convert quicker and develop healthy pipelines, and helps marketers generate more of the 3Cs. We aim to save every recruiter and marketer at least 1 hour per day (6 working weeks a year)- more billing time, more fees!We’d love you to try Recruitment HIIT for free for 7 days.TRY RECRUITMENT HIIT 7 DAYS FOR FREEDOWNLOAD YOUR RECRUITMENT TRAINING PLAYBOOKBOOK A CALL TO DISCUSS RECRUITMENT TRAINING
Your Recruitment Training Playbook