On average it takes a minimum of 6 engagements before a lead is ready for a conversation, however, 80% of recruiters give up after 3 attempts!
Something has got to give! Or perhaps something has got to GET!
Get More Sales!
"Get more sales" is at the top of most leaders’ to-do lists, so it’s time to get more leads - and automation is the key!
When Bullhorn Automation releases its integration with Bullhorn Leads, you will be able to build automations to engage your lead data and improve conversions.
The ideal scenario will be to provide your recruiters with warm and engaged leads who are ready to speak to them. Ideally, you’ll be generating a list of clients who you have prompted to request a call back.
Do you use Bullhorn Leads to map your markets and track how well you’re penetrating said markets?
Or do you use Leads to quickly identify Candidates in your market, who you believe are actively looking and want to reach out to?
The Bullhorn Automation Leads integration will help you automate communications needed to engage and convert.
As with all automations, you need to ensure Bullhorn is ready, ensure your team is ready, and ensure your automation journeys are streamlined and designed to deliver real ROI.
6 Steps to Get Ready for Automated Lead Generation and More Sales!
Here are our top tips to help you get prepared.
Check! Is your Bullhorn Leads entity ready for your business to use? Do you have all the relevant fields available? Are there any special Notes that need creating to track engagement?
Map! Detail the Leads workflow steps you want to progress a lead. This will help you build automations to track your leads.
Train! Ensure you have trained your recruiters on how to engage with Bullhorn Leads. You need to educate your recruiters to add, track, and remove leads consistently. You need your automations to work! Recruitment HIIT users - check out this Bullhorn leads training video to help you review what good practice looks like. (Not a HIIT user? Click here to start your free trial of our recruitment training platform.)
Data! Get your data ready. You probably have some data already in various states of readiness. Review your historic data, cleanse what you can, and archive what you don’t need.
Content! Has your Marketing function got relevant content and templates ready in Bullhorn Automation? Marketing journeys typically need content to drip feed to your Leads. Identify what you need. Collate what you have. Spot the content gaps and fill them to ensure speedy automation go live”.
Contact us if you need help with automated lead gen, or you need to turbo your recruitment business with recruitment automation.
We’re super excited about engaging leads with automation. It will allow recruitment leaders and their recruiters to focus on Business Development and improve performance, productivity, and sustainability.
How are you getting on with automation? Are you maximising your ROI, or do you need support?
Read our case studies about what other recruiters have achieved through automation.
Automation and Recruitment Training
We're a passionate team of recruitment, tech, training professionals set on helping ambitious recruitment businesses, big and small, improve speed and pipeline.
You can even try our recruitment training platform, Recruitment HIIT for free.
How Can You Generate Leads with Automation?
Our February Bullhorn Automation webinar is Friday 23 February 12:00-12:30 GMT, and lead generation is the theme.Automation should be helping recruiters improve productivity, sales, and sourcing, whilst reducing reliance and cost of 3rd party systems like LinkedIn and Job boards. Too right!But now, with Bullhorn launching the new Leads entity in Bullhorn Automation, it's time to rock!You bet we have some ideas to help you get cracking and generate some lovely leads.How to Automate Your Lead GenerationIn our next automation webinar, we’ll talk about tools and techniques you can use to get your lead generation engine purring. Automation needs to do some serious heavy lifting for you.This will be a great webinar whether:You are curious about automation.You are just starting out with automation.Or have automation already but want this year to be a success!Can't make the date? Register anyway and we'll send you the recording.REGISTER HEREAutomation, Training, Bullhorn1stWe're a passionate team of recruitment, tech, training professionals set on helping ambitious recruitment businesses, big and small, improve speed and pipeline.For help with Automation, creating a Bullhorn1st culture, and Recruitment Training...CONTACT US
Bullhorn Candidate Shortage Tips Webinar
Our March Bullhorn Tips webinar is Friday 08 March, 12 noon GMT. We’re focussing on candidate shortage, and how to use Bullhorn to overcome it.Sourcing candidates and speedily placing them before your competition needs tenacity and skill.A candidate shortage makes recruitment tough.If you have Bullhorn there's plenty it can do to help you source, secure, and maximise your chances of placing and selling - and it can help you manage a candidate shortage.72% of candidates you place are already on Bullhorn before you source them elsewhere (stat: Daxtra). You may think you are in a candidate shortage, but we have some tips for you to help you find candidates you didn't know you already had...Stats to Focus You on a Candidate Shortage The best candidates are off the market in 10 days. (Forbes)47% of job seekers say untimely responses is the biggest cause of frustration during the interview process. (PR Newswire)28% of candidates find new positions when you don't keep them warm. (HR Daily Advisor)The stats above should drive you to be smart with your candidate sourcing and management process. You need Bullhorn to do some heavy lifting so you can protect your pipeline (and sanity!)Our recent Bullhorn webinars have focussed on BD, Sourcing, Account Management, and Productivity - click the links to watch these speedy Bullhorn Tips webinars.Now we need to manage the candidate shortage, whether it's NOW, or in the future.Can't make the date? Register anyway and we'll send you the recording.REGISTER HERERecruitment TrainingThis webinar is part of a series of recruitment trainings in Recruitment HIIT, our online recruitment training platform.Our training helps new and experienced recruiters qualify their jobs, speedily source and advertise, and improve their screening. It boosts CV to interview ratios, whilst giving great tips to prevent counter offers, and secure the placement and beyond.Plus, if you have Bullhorn, Analytics, Automation, SourceBreaker, LinkedIn, Calendly, Teams, Daxtra, Broadbean, idibu, Hinterview, Paiger, Adapt, we train on those too!TRY HIIT FREE HERE
Your Recruitment Training Playbook