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Recruitment Leaders and their Marketers want to inject more value into their staffing companies, and they need more content to help their recruiters convert leads into opportunities. Winning a recruitment award can increase the value of your business by 37%. Here are some tips and hacks to help you form a winning recruitment awards entry.
Time to Get Judgemental with Recruiters!
Anyone who has met me will probably know that I am a lady of passion! Dare I say a passionate recruitment advocate…?
I am also a judge for some of the best recruitment awards. Last year my experience of recruiting awards led my team and I to create a valuable recruiter resource; a Recruitment Awards Toolkit full of practical tips to help you win over the judges, increase your sales by at least 37%, attract staff, candidates and clients – compelling reasons!
I went to the lovely REC offices and sat with 20 other recruitment specialists to begin the judging process the Recruitment International awards. Five hours in a room with a lot of paper, coffee and sugar!
I really enjoyed the vibe the in room and noted down some of the things I heard… This will give you a flavour of why you:
Need to take your recruitment awards submissions seriously
Think more highly of yourselves and enter some
Download our Recruitment Awards Toolkit to help you win!
Quotes from the Judging Panel of the Recruitment International Awards
I like the way they’ve structured this – it makes it easier to read
This has caught my attention
The client testimonial is anonymous!
Where are the financials?
This is different and interesting
This is difficult to read.
Nice and succinct case study
Did anyone actually proof read this?
Paying the minimum wage – when did this become award-winning?
I like the way they seem to be really proud of what they’ve done
There’s quite a lot here that you would hope that everyone does…
I like how they have got their internal customers testifying
This one is really personal – I like how they are telling me about the individuals in the business
Key Recruitment Awards Tips
This all got me scribbling about some key rules for recruitment award submissions:
Don’t use only 800 words when you are given 1000 words, UNLESS you totally nail it
Don’t use the word “evidence” and not supply data to support it.
You’ve sent lots of links in your submissions? I’ve yet to find paper that clever.
Be passionate and real – and talk about the people who make up your business.
Talking about your social media engagement as a facet for how great you are? Hmm… I’m not convinced until I see the impact of that engagement!
No formatting makes for a long read and a frustrated judge
Going over the word count? That’s a no-no, UNLESS you dazzle us!
Not providing your financials when the submission doc demands them? Silly!
You tell me that you hire quickly but offer no data to support this – how quickly? And how does this compare to the market?
The One Recruitment Award Everyone Wants to Win but Are Too Afraid to Enter!
And a final note – there are only FOUR recruiters in the country who feel that they can go for the award called “Best Candidate Service” – surely this is the ONE award every recruiter wants to win? You all tell me that candidate attraction and loyalty is a major frustration for you.
Recruitment Awards can be the key to your sales pipeline, candidate, client and recruiter (and investor) attraction.Check our Recruitment Awards list - it has the key awards in our sector and the dates / links to their pages.
Read more about how my training and mentoring program for recruitment marketeers. I work with Recruitment Leaders and their marketers to generate the 4Cs (candidates, clients, colleague and cash) and I include Recruitment Awards in my marketing strategy hacks and consultancy.
Book a slot in my calendar to discuss marketing roi
Download Your Recruitment Awards ROI Toolkit
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Lisa Jones
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Adapt Training Tips for Busy Recruiters
Recruiters! Your day is so full, you often can’t see the wood for the trees (or the candidates for the applications). You have Adapt and you need it to give you time and make you money! Recruitment Leaders! You need your recruiters to convert more candidates and clients, and have a healthy pipeline. Adapt needs to deliver ROI.Recruitment Trainers! You are tasked with being Adapt Training experts and need to be sure you have all of the hacks and tips to improve a recruiter’s day.We have a monthly newsletter full of Adapt Tips to help all 3 of you generate real ROI from Adapt.(Bullhorn may have bought Adapt, but you still need to get value from your Adapt CRM.)Recruiter Interrupted!In recruitment, time is money… but you really lack proper time to really manage your candidates and clients.On average:You check your emails 36 times an hour!You are interrupted 56 times a dayYou attend 62 meetings a monthLet alone random candidates applying for jobs they can’t do, and clients drilling down your fees and working with all of your competitors!You need to get physical and HIIT something! (We use HIIT – high intensity interval training to help Recruiters with what we call “AdaptFirst”.)Every month, we publish the HIIT the recruiters we train love the most, and you can receive them via email.Never miss an Adapt Hack again – sign up to receive your Adapt Training newsletter today.SUBSCRIBE TO THE NEWSLETTERAnd if, recruiters, you want to blitz your business development even further, why not check out the latest in our Adapt Smackdown series?Read more about how train recruiters source and convert quicker and develop healthy pipelines with our Recruitment Training.HIIT Me, Recruiters!And we’re about to launch Recruitment HIIT – an exciting recruitment training platform for recruiters to speedily learn skills to be more successful with Adapt, Bullhorn, LinkedIn, Job Adverts, Inbound Sales, Digital and Email Marketing. Arrange a call with me here.READ ABOUT OUR ADAPT TRAININGBOOK A CALL TO DISCUSS ADAPT TRAINING
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Lisa Jones
Blog
Recruiters! What Do You Need to Do to be More Effective in 2020?
With 2020 looming and a few things likely to happen between now and 31st of December recruitment leaders, their recruiters and recruitment marketers have got some time to think about their 2020 strategy and how it needs to help them generate more of the 4Cs - candidates, clients, colleagues… and cash!Recruiters and Marketers! What is Your Strategy for 2020?The Annual Bullhorn Trends Survey has evolved into “The Grid” - a really useful resource pack specifically aimed at the recruitment industry.Bullhorn have done a fantastic job bringing together some key information about global (and local!) recruitment within the UK and beyond!It will help you gain perspective on your year in recruitment to date, and give you ideas on how you need to work next year to be more effective.Could it be that your recruiters need to be more effective and have some seriously good recruitment training?Do you need your recruitment tech to actually deliver cash, rather than be a drain on your profit?How can marketing evolve from “the colouring in department” into “recession-proof” function delivering leads into recruitment firm that’s drowning in data?Shout Out to Bullhorn and 2020We have a passion for helping recruiters (and their marketers) be more successful, so when we come across content which “nails it” we have to give it a shout out.This Bullhorn Trends Grid goes way beyond many of the usual white papers you’ll see in our recruitment sector. It’s massively engaging and rich in thoughts, ideas and research.Take a couple of minutes (coffee / wine) and scroll through, research / digest and plan your 2020 recruiting, sales and marketing strategy.Watch the Video to See Our TakeawaysIt’s so important for your business to train your recruiters to really monetise your Bullhorn CRM, this short video hack will help you achieve what we call “BullhornFirst.”READ ABOUT OUR BULLHORN TRAININGBOOK A CALL TO DISCUSS BULLHORN TRAININGOur recruitment community loves our Bullhorn, Inbound Sales, LinkedIn and Job Adverts and recruitment training hacks. Click the links to get more, and sign up to our Recruiter Hacks Newsletter to receive them as they are published.
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What Recruitment Leaders Need to STOP Doing!
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