Recruitment Leaders and their Marketers want to inject more value into their staffing companies, and they need more content to help their recruiters convert leads into opportunities. Winning a recruitment award can increase the value of your business by 37%. Here are some tips and hacks to help you form a winning recruitment awards entry.
Time to Get Judgemental with Recruiters!
Anyone who has met me will probably know that I am a lady of passion! Dare I say a passionate recruitment advocate…?
I am also a judge for some of the best recruitment awards. Last year my experience of recruiting awards led my team and I to create a valuable recruiter resource; a Recruitment Awards Toolkit full of practical tips to help you win over the judges, increase your sales by at least 37%, attract staff, candidates and clients – compelling reasons!
I went to the lovely REC offices and sat with 20 other recruitment specialists to begin the judging process the Recruitment International awards. Five hours in a room with a lot of paper, coffee and sugar!
I really enjoyed the vibe the in room and noted down some of the things I heard… This will give you a flavour of why you:
Need to take your recruitment awards submissions seriously
Think more highly of yourselves and enter some
Download our Recruitment Awards Toolkit to help you win!
Quotes from the Judging Panel of the Recruitment International Awards
I like the way they’ve structured this – it makes it easier to read
This has caught my attention
The client testimonial is anonymous!
Where are the financials?
This is different and interesting
This is difficult to read.
Nice and succinct case study
Did anyone actually proof read this?
Paying the minimum wage – when did this become award-winning?
I like the way they seem to be really proud of what they’ve done
There’s quite a lot here that you would hope that everyone does…
I like how they have got their internal customers testifying
This one is really personal – I like how they are telling me about the individuals in the business
Key Recruitment Awards Tips
This all got me scribbling about some key rules for recruitment award submissions:
Don’t use only 800 words when you are given 1000 words, UNLESS you totally nail it
Don’t use the word “evidence” and not supply data to support it.
You’ve sent lots of links in your submissions? I’ve yet to find paper that clever.
Be passionate and real – and talk about the people who make up your business.
Talking about your social media engagement as a facet for how great you are? Hmm… I’m not convinced until I see the impact of that engagement!
No formatting makes for a long read and a frustrated judge
Going over the word count? That’s a no-no, UNLESS you dazzle us!
Not providing your financials when the submission doc demands them? Silly!
You tell me that you hire quickly but offer no data to support this – how quickly? And how does this compare to the market?
The One Recruitment Award Everyone Wants to Win but Are Too Afraid to Enter!
And a final note – there are only FOUR recruiters in the country who feel that they can go for the award called “Best Candidate Service” – surely this is the ONE award every recruiter wants to win? You all tell me that candidate attraction and loyalty is a major frustration for you.
Recruitment Awards can be the key to your sales pipeline, candidate, client and recruiter (and investor) attraction. Check our Recruitment Awards list - it has the key awards in our sector and the dates / links to their pages.
Read more about how my training and mentoring program for recruitment marketeers. I work with Recruitment Leaders and their marketers to generate the 4Cs (candidates, clients, colleague and cash) and I include Recruitment Awards in my marketing strategy hacks and consultancy.
HIIT Us, Recruiters!
Our high intensity interval training - Recruitment HIIT - helps recruiters source, convert quicker, and develop healthy pipelines, and recruitment marketers attract, engage, and retain candidates, generate clients, and colleagues (3Cs).
Need More Recruitment Sales? Watch This Recruiters!
Recruitment Leaders are focused on stronger BD and Account Management. If you have Bullhorn Automation, or are considering it, there's plenty it can do to help you drive this crucial task. Automated BD and Account Management Recruitment automation isn't just about data hygiene and email marketing.It can also be focused on driving business revenue.It should be focused on optimising (and monetising) relationships.During our speedy 30minute recruitment automation webinar, we talked about:Focusing on what recruitment automation can and should do.How automation can help you train your recruiters, including the ones hired since 2020 who may not have had the best start and may be struggling now.How to improve productivity. How automation can help you turn up and down the volume depending on whether you need to be client or candidate-driven, or both.How automation can help you combat AI - yes it can!How automation can free up recruiters to consult.Plus, Wayne covered 5 key sales-driven automations to help you focus your attention on generating real sales opportunities for your recruiters and your recruitment business.Watch Our Sales Automation WebinarWe have plenty of Automation blogs, and Automation Training on our recruitment training platform, Recruitment HIIT. CLICK TO TRIAL HIITAutomation, Training, Bullhorn1st We're a passionate team of recruitment, tech, training professionals set on helping ambitious recruitment businesses, big and small, improve speed and pipeline.For help with Automation, creating a Bullhorn1st culture, and Recruitment Training...CONTACT US
Sales Tips for Recruiters - Intentional Attraction
Being a recruiter involves being able to attract, engage, source, sell, retain, market, and effectively use tech. Hence the skillset of a modern recruiter is pretty vast. But what runs through the heart of a great recruiter is the ability to sell.But "sales" is often seen as either a dirty word, or a skill reserved for purely business developers. Whereas every recruitment leader knows that sales is what drives recruitment. Whether you need to sell a candidate to a client, a job to a candidate, a process to a colleague, or get buy-in from stakeholders, everyone in recruitment needs to be good at "selling". Sales Tips from An Award-Wining RecruiterI spoke with Rossa Mullally, Associate Director and shareholder in Sigmar Recruitment. He manages the award-winning Sales and Multilingual Division. This vodcast equips recruiters with the strategies and insights they need to win over both candidates and clients. In today's competitive job market, recruiting top talent and maintaining strong client relationships have become essential skills for any successful recruiter.Rossa Mullally and I spoke about: How can recruiters use social engineering in recruitment and sales? How can they avoid "unintentional repulsion"?What's a great message which drives a great sale?Where does tech "fit" in the sales process?Watch the Trailer of my vodcast with Rossa...The full vodcast, along with other great sales and recruitment training, can be found on our training platform Recruitment HIIT.SIGN UP FOR YOUR FREE HIIT TRIALAutomation and Recruitment TrainingWe're a passionate team of recruitment, tech, training professionals set on helping ambitious recruitment businesses, big and small, improve speed and pipeline.Contact us for help with Automation, creating a Bullhorn1st culture, and Recruitment Training. We'd love to help.You can even try our recruitment training platform, Recruitment HIIT for free.
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