Recruiters suffer so many distractions in their jobs - and they have so little time to make that placement and sale. 56 interruptions a day / checking your emails 36 times an hour! How on earth are you supposed to sell anything?
You have more tech than ever, more data than ever, but less time! I have a passion for sharing time-saving and sales hacks to help recruiters save time, so that you can make more of those crucial phone calls and have more interviews.
As a recruiter, you will know the importance of using social media as part of your recruitment strategy, but do you know how to do this effectively? And how can you use social media systems like LinkedIn, Twitter, etc… to recruit without spending too much time online and not on the phone? This blog will help you to generate more inbound leads through social media, spend less time on job boards, and more time managing your pipeline.
I am the founder of Barclay Jones, have worked in recruitment for nearly 20 years and coach recruitment businesses and their teams to generate better leads, opportunities, and sales. I have compiled my 5 top tips for utilising social media in recruitment. Read them below:
How Recruiters Can Generate More Leads from Social Media
1. Spend 5 minutes a day cleaning your LinkedIn notifications and checking for leads – this will ensure that LinkedIn only shows you genuine leads, and only shows your face to genuine leads. This is a great hack for improving speed.
2. Use LinkedIn SSI to understand where you need to improve your LinkedIn profile – You need to maximise your time, so need your profile and activity to really work, even whilst you’re sleeping.
3. This is one of my favourites. Use Awards in your niche sector to generate warm calls – Have a calendar of the awards in your sector and be ready to congratulate/mention the awards in your messages to prospects and clients.
4. Grow your connections with content (add a link to one of your blogs in your LinkedIn invites) or find content online which really nails any issues they may have in their jobs/sector. If you have nothing on your blog which does this, give your marketer the Paddington Bear stare.
5. Use Calendly to give your candidates and clients the opportunity to fill your diary with calls, then get on the phone!
Your time is really precious – you have candidates to source, clients to keep happy, jobs to place, and pipelines to protect. The recruiter tips above should really speed up your day and make you more effective. What tips do you have for using social media to recruit and sell?
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Automation Tip - Protect Your Contacts and Sales
I've got an awesome 1-minute Bullhorn Automation tip to help you protect your candidate and client data, and thus relationships and sales.Nurturing relationships is key to your recruitment process, but what happens to your valuable candidate and client relationships when a recruiter leaves your business?Ideally, these contacts should be reassigned.But this isn't something that I see actioned often enough. Relationships go stale and you miss vital opportunities and easy wins are lost!Your crucial contacts could eventually get forgotten. This ultimately impacts your recruiters' productivity and sales revenue.An Awesome Automation Tip to ID and Reassign Your Candidates and Contacts I'm going to show you an awesome Bullhorn Automation tip that will help you identify valuable relationships, so you can reassign them and work them!You need to easily spot and reassign those contacts to another recruiter who can continue to manage, build, and monetise these relationships.This tip is great for business development.It's awesome for account management.And, you use this to update your historic data, as well as your future data as well.Watch my 1-minute Bullhorn Automation tip. Then spend a few minutes IDing your lapsed relationships and reassigning to recruiters who are hungry to manage them.Watch My Bullhorn Automation Tip on How to ID and Reassign Candidates and ContactsNeed more Bullhorn / Automation Tips? Try our 1-minute tips.Be sure to sign up for (or watch the recordings of) our regular free Bullhorn and Automation webinars.CHECK OUT OUR WEBINARSAutomation, Training, Bullhorn1stWe're a passionate team of recruitment, tech, training professionals set on helping ambitious recruitment businesses, big and small, improve speed and pipeline.For help with Automation, creating a Bullhorn1stculture, and Recruitment Training...CONTACT US
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Track Your Candidates, Clients, and Cash with Automation
Our April Bullhorn Automation webinar is Friday 19 April 12:00-12:30 GMT. It's time to track! It's time to follow the money!Drowning in data, systems, candidates and clients, isn't a great recruitment process. (But some recruiters make an art form from it!)Being able to "follow the money" absolutely is the best route to success and happiness!Automation - Get Ready to Follow the Money!Join us in our free Bullhorn Automation webinar where we will explore some tips and tricks to use Automation to help you:See the wood for the trees.The candidates for the clicks.The opportunities for the leads.The invoices for the back door placements.(See what I did there?)Automation needs to do some serious heavy lifting for you - so don't leave easy recruitment and sales wins to chance!This will be a great webinar whether you have automation already, or need to educate yourself about its power and how it can help you scale, whilst reducing effort and cost.Can't make the date? Register anyway and we'll send you the recording.REGISTER HERENeed more Bullhorn / Automation Tips?Try our 1-minute tips.Be sure to sign up for (or watch the recordings of) our regular free Bullhorn and Automation webinars.CHECK OUT OUR WEBINARSAutomation, Training, Bullhorn1stWe're a passionate team of recruitment, tech, training professionals set on helping ambitious recruitment businesses, big and small, improve speed and pipeline.For help with Automation, creating a Bullhorn1st culture, and Recruitment Training...CONTACT US
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