Recruitment leaders want to grow their businesses. They invest (heavily) in their systems and people. Data is a crucial recruitment asset - we know this as Google / LinkedIn / Facebook have grown purely through data. Great data creates simpler pipelines. Poor data creates lag, increased reliance on job boards and LinkedIn - but how do you get from bad data to great data?
How Can You Incentivise Your Recruiters to “Get Good” with Data?
Recruitment data is a thing very close my team’s heart, and every recruitment leader’s, recruiter’s, and recruitment marketer’s.
Data should drive decisions and recruitment businesses. It should definitely drive the best 4Csinto your business (candidates, clients, colleagues, cash) – and, of course, content onto your recruitment CRM.
Growth is key this year too.
I had great chat with Joe McGuire, Sales Director of Cube19 on our Recruitment Leaders’ Podcast. It’s all about data: the good, the bad and the relevant. We talked about:
Fish and KPIs!
GDPR (it’s a data-driven initiative)
What should data be used for?
What should data NOT be used for?
Data is the new Oil – says the Economist (although the BBC takes this “new oil” concept to another level) and so does Cube19 – why?
Gut-feel versus data – and why does the average recruitment leader not trust their data?
What is the plan for Cube19?
Should you delete your recruitment data?
What is the one KPI he would set for a new recruiter?
How can you incentivise your recruiters to “get good” with data?
Recruitment Leaders Rely on Bad Data
Cube19 ran an interesting Staffing Business Intelligence Survey on data which concluded that recruitment leaders rely on bad data to make their decisions. This is (of course) worrying! Read the Cube19 Business Intelligence report here.
Listen to the podcast below.
Listen and subscribe to the rest of Barclay Jones’ Recruitment Leader Podcast Series or find us on iTunes!
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Automation Tip - Housekeeping to Increase Speed and ROI
We've got a 1-minute tip to ensure that your automations increase speed and ROI - and it's all about housekeeping!Often, housekeeping an automation platform is the last thing on anyone's mind, especially when recruiters need quick wins like more leads, opportunities, candidates and clients, and placements!But on my Automation Buddy programs, where I coach and build automations for ambitious recruitment businesses, I often find their automation system bloated, difficult to manage, sluggish, and driving little ROI.I find:Too many lists.Active automations which no longer needed.Duplicated surveys.Unnecessary fields are syncing.Difficult to assess ROI.The Impact? Anti-ROIWhen you don't keep your automation system clean, and you ignore regular housekeeping, you will inadvertently achieve the total opposite of what automation was setup to do for you.Wasted time: You spend time unpicking each time you want to build a new automation, or when you want to analyse an existing automation.Spam and disengagement: You risk spamming or over-communicating with candidates, contacts, and recruiters, creating disengagement and unsubscribes.Reduced speed: Your automations may actually slow down and create delays with processing unnecessary data.But I have a fix for you to ensure that automation housekeeping is on point keeps your system running smoothly and delivering massive ROI.Watch My Quick 1-Minute Automation Video, Nail Your HousekeepingAutomation BuddyWe are Automation Buddies set on helping ambitious recruitment businesses who want to drive revenue using automation.READ ABOUT OUR AUTOMATION BUDDY SERVICENeed more Bullhorn / Automation Tips? Try our 1-minute tips.Be sure to sign up for (or watch the recordings of) our regular free Bullhorn and Automation webinars.CHECK OUT OUR WEBINARS
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How to Use Bullhorn to Drive and Secure Your Sales Pipeline
Recruiters! We're keen to share Bullhorn tips to help you drive and secure your sales pipeline. Whether you are a BD, an account manager, a resourcer, or a 360 recruiter, you will "ABS" - always be selling. This webinar recording is perfect for some quick wins!Every task you deliver should be setting the tone, solving a problem, and creating a great experience for candidates and clients. This will drive a sale - ideally laying the groundwork for repeat business!Whether you have Bullhorn Corporate or Bullhorn Enterprise, there's plenty it can do to help you proactively manage your sales process. As part of our Bullhorn ROI service we train recruiters to "weaponise" their time, data, and Bullhorn, so we have lots of tips and tricks to help you drive your sales.ABS - Always Be SellingWith candidate and client experience, and sales, there's always room for improvement.We know that:69% of clients would work with a recruiter recommended to them. (Source: CIPD)60% of salespeople struggle with a lack of organization. (Source: ValueSelling Assoc)Effective CRM use can boost sales by 29% and increase productivity by 34% (Source:Salesforce)Whether you are a full time sales person in recruitment, or a recruiter in charge of delivery, every day is a sales day. ABC (always be closing) and ABS (always be selling) should be your mantra. Watch this Bullhorn "1st" tips webinar and get some ideas on how to use Bullhorn to proactively manage your sales process. Watch How to Use Bullhorn to Drive and Secure Your Sales PipelineNeed more Bullhorn / Automation Tips? Try our 1-minute tips.Sign up for future Automation and Bullhorn webinars, and get some tips from our past webinar recordings.CHECK OUT OUR WEBINARSRecruitment and Bullhorn TrainingWe deliver the best live Bullhorn ROI webinar training, and you'll find other tips and tricks in Recruitment HIIT, our online recruitment training platform.TRY HIIT FREE HERECONTACT US ABOUT BULLHORN ROI
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