Recruitment Leaders! You need a time machine - a machine which goes back way before Covid and creates a fitter, more robust team of recruiters and marketers! More leads are needed, more of the right candidates, more effective recruiters - more time!
Oh, for the opportunity to go back to Sept 2019 and know what was coming, have a plan, and say:
This is what I need to do to get through the next year!
Recruiters: Working, Furlough, Redundant
Your staff have either been:
Working as smart as they can throughout the pandemic
On furlough
Made redundant
Whatever stress you and your business have been under, now that the kids are back at school, and that we are all trying to get back to a new normal, time is more precious than ever. You need more of it! What do you need to do in the next 3 months to generate more business? How do you get your team and business “fit”?
Your sales, recruiting, and marketing teams need to get fit, and be desk and time effective – but perhaps they have dirty data, numerous systems, and not the right content and process to generate warm calls?
Whatever they have, and whatever you think they need, the one constant is TIME. More time means more sales... Where do you and your team sit in this recruitment sales target grid? And if you save time every day, what potential target does that give you?

Recruiters Need More Time
We can't turn back the clock, we can only look forward. Looking forward means being aware of what we have, and what we need, and having a plan.
Our goals are clearly to rebuild / strengthen / grow our recruitment business, through people, data, process and recruitment systems. We've never had more data or systems, but our people can prevent all of this being connected through smart processes.
But too often I come across recruitment businesses who have no budget for training - it has been spent on tech and there's an assumption that tech is intuitive and automation will fix your problems! But technology is run by humans and automation is programmed by humans. And recruiters are only human:
We have an attention span of 20 minutes. (Decreased by about 12 minutes in the past decade).
Our short-term memory can hold up to 7 pieces of information at the same time... But only for around 20 seconds!
According to a study conducted in 2001, left-handed people have better memories.
You have an average of 70,000 thoughts in a day.
And in the middle of this, 90% of what you learn is forgotten within a week. Not great when you need to strengthen your pipeline, and your staff are not as effective as you need them to be, before Covid, let alone now!
There's a fix for the problem between the chair and the keyboard - training - whether it be Bullhorn, Herefish, Adapt, or other recruitment training. But it needs to be continuous. Forgetting 90% of what you've learned only generates income for the trainer, not the trainee.
Continuous training improves sales by 50%
94% of people prefer micro learning (HIIT!)
And with the working from home model we need to adapt to, we need training to be online on demand, and speedy.
My Mission this year is to save every recruiter I work with an hour a day so that they can bill more (or sleep more!) That's 30 working days a year! And a £200k recruiter will have the potential to bill a further £25,000! (10 recruiters? That's £250,000!)
What are your recruiters capable of billing?
Our high intensity interval training - Recruitment HIIT - helps recruiters source, convert quicker and develop healthy pipelines, and helps marketers generate more of the 3Cs. We aim to save every recruiter and marketer at least 1 hour per day - more billing time, more fees!
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Recruiters! Get Your Jobs Placed With Broadbean
Recruiters are wasting 20% of their time adding data to systems, and posting jobs that attract the wrong candidates. Our Broadbean course on our online recruiter training platform, Recruitment HIIT, has tips to help you advertise, shortlist and source top talent. And you can even source without creating a job advert and spending a job board credit! Nice!You need more time so you can speak to more candidates, make more placements, retain more clients or simply have a longer lunch break. Here’s how our Broadbean training can help. Save Time, Improve Sourcing, and Increase Job Placements Advertising a job without checking on your existing database is not just silly, it’s a waste of time! Not to mention recruiters posting job adverts only place 2 out of every 5 jobs they have. Our Broadbean HIIT will help you reduce the time you waste sourcing and speed up your job placement process. Are you losing candidates and clients because you are struggling to manage your jobs? Do you need a speedier, more effective process for screening and placing candidates? Is sourcing slowing you down? Let me show you how to: Fill your jobs with the candidates you have on your recruitment systems. Nail your job placements process. Stop wasting time sourcing – 13 hours a week is way too long! Speed Up Your Sourcing and Job Placement ProcessThe Coolest Recruitment Tool is the Recruiter Our high intensity interval training - Recruitment HIIT - helps recruiters and resourcers source, convert quicker and develop healthy pipelines, and helps marketers generate more of the 3Cs. We aim to save every recruiter and marketer at least 1 hour per day (6 working weeks a year)- more billing time, more fees! Barclay Jones’ Recruitment Training platform, Recruitment HIIT, fitness learning path helps recruiters and resourcers with candidate sourcing, job adverts, and candidate attraction. We’d love you to try Recruitment HIIT for free for 7 days. TRY RECRUITMENT HIIT 7 DAYS FOR FREEDOWNLOAD YOUR RECRUITMENT TRAINING PLAYBOOKBOOK A CALL TO DISCUSS RECRUITMENT TRAINING
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Blog
3 Ways to be a Jedi Recruiter
Recruiters! Did you know it takes over 25 hours to watch all of the Star Wars movies? I personally think that's a great use of time, of course, once you've attracted, engaged, converted, and placed the best candidates in the galaxy! Every day is a Kessel Run to the recruiters we work with! Being a Jedi is crucial!To celebrate the annual upcoming Star Wars Day I spoke with a fellow Star Wars geek (and recruitment trainer), Phil, Head of Talent at First Point Group, about what he feels the top 3 skills that Jedi and Recruiters share.Defence – Recruiters Need to DefendThe ability to objection handle, be prepared, to expect the unexpected – that’s part of recruitment. It’s about reading the Jedi path in front of you, and being ready to defend. It’s about defending your candidates, whether they be scruffy-looking nerf herders, or teachers. And being a recruiter is about knowing when to drop your guard. Knowing when to show passion and understanding is key! Knowing when to let the Wookie win is a skill!Knowledge – Be a Knowledgeable RecruiterKnow your market! Whether it be Ewoks, or IT Developers, Millennium Falcon flight skills, or how to down a Dreadnaught, you need to be knowledgeable. What’s old, new, emerging in your sector…? Knowing the market, client, job, candidate, (and who your sister is) is key. Without this knowledge who knows who you’ll end up kissing!Training – Recruitment Training in The ForceLike Jedi, recruiters continuously training is a must. As Yoda says - “There is no try, only do!” As much as Jedi have the gene (midi-chlorian) they need to constantly train to battle dark forces, whether they be dirty data, drop outs, back door placements, or challenging clients (siths?).Jedi, like recruiters, need to follow “the way”, whilst changing lives. They need to know when to lead, when to fight, and when to kiss! Never let it be said that recruitment is just a job – it’s a Way! Someone (Mando) once said… “This is the way!” Thanks Phil– The Force is strong in you!The Coolest Recruitment Tool is the RecruiterYour coolest tool is the recruiter, but when they drown in dirty data, ineffective recruitment processes, and costly recruitment systems, recruitment becomes slow, risky and expensive.Continuous training and effective use of systems increases productivity by 30-40% and sales by 29%.Our high intensity interval training - Recruitment HIIT - helps recruiters source, convert quicker and develop healthy pipelines, and helps marketers generate more of the 3Cs. We aim to save every recruiter and marketer at least 1 hour per day - more billing time, more fees!TRY RECRUITMENT HIIT FOR FREEREAD ABOUT OUR RECRUITMENT TRAININGBOOK A CALL TO DISCUSS RECRUITMENT TRAINING
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