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Now more than ever, recruitment marketers need to deliver real value. But where does marketing fit in to the new muddled landscape? And how are they prepared for the new normal?
Recruitment Leaders and Recruitment Marketers! Do I have a high energy recruitment sales and marketing webinar for you!
Your sales and recruitment teams don't care if you have event fatigue - they need leads (and you need to generate them).
Your candidates and clients assume if they don't hear from that you don't care, and will go elsewhere.
Treat your brain to a high energy 45-min workout - Simon and I have some tips and tricks to help you create a 90-day sales and marketing plan to keep your 3Cs (candidates, clients, colleagues) attracted, engaged, converted, and retained.
Plus, I share some of my tips from the Recruitment Marketing Academy I run for marketers who want to be the "biggest billers" in their recruitment business.
Recruitment Marketing Being Accountable and Valuable
With COVID creating either distraction, furlough, or redundancy, recruitment agencies are focused on lead generation and conversion. A recent survey of recruitment marketing professionals asked the following questions:
What were your plans to improve prior to COVID lockdown?
What are your biggest challenges during lockdown?
Where do you see the biggest wins for you in the next few months?
Where do you feel you need additional training / knowledge?
Join myself and Simon Lewis from Members Only for an engaging session as we lift the lid on answers to the above recruitment sales and marketing questions, helping to understand the role of the recruitment marketer moving forward and how we can make ourselves truly accountable and VALUED.
Watch My Sales and Marketing Webinar Here
READ ABOUT OUR MARKETING TRAINING
BOOK A CALL TO DISCUSS MARKETING TRAINING
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Rose Megson
Blog
How to Use Bullhorn to Drive and Secure Your Sales Pipeline
Recruiters! We're keen to share Bullhorn tips to help you drive and secure your sales pipeline. Whether you are a BD, an account manager, a resourcer, or a 360 recruiter, you will "ABS" - always be selling. This webinar recording is perfect for some quick wins!Every task you deliver should be setting the tone, solving a problem, and creating a great experience for candidates and clients. This will drive a sale - ideally laying the groundwork for repeat business!Whether you have Bullhorn Corporate or Bullhorn Enterprise, there's plenty it can do to help you proactively manage your sales process. As part of our Bullhorn ROI service we train recruiters to "weaponise" their time, data, and Bullhorn, so we have lots of tips and tricks to help you drive your sales.ABS - Always Be SellingWith candidate and client experience, and sales, there's always room for improvement.We know that:69% of clients would work with a recruiter recommended to them. (Source: CIPD)60% of salespeople struggle with a lack of organization. (Source: ValueSelling Assoc)Effective CRM use can boost sales by 29% and increase productivity by 34% (Source:Salesforce)Whether you are a full time sales person in recruitment, or a recruiter in charge of delivery, every day is a sales day. ABC (always be closing) and ABS (always be selling) should be your mantra. Watch this Bullhorn "1st" tips webinar and get some ideas on how to use Bullhorn to proactively manage your sales process. Watch How to Use Bullhorn to Drive and Secure Your Sales PipelineNeed more Bullhorn / Automation Tips? Try our 1-minute tips.Sign up for future Automation and Bullhorn webinars, and get some tips from our past webinar recordings.CHECK OUT OUR WEBINARSRecruitment and Bullhorn TrainingWe deliver the best live Bullhorn ROI webinar training, and you'll find other tips and tricks in Recruitment HIIT, our online recruitment training platform.TRY HIIT FREE HERECONTACT US ABOUT BULLHORN ROI
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Wayne Barclay
Blog
Automation Tip - Housekeeping to Increase Speed and ROI
We've got a 1-minute tip to ensure that your automations increase speed and ROI - and it's all about housekeeping!Often, housekeeping an automation platform is the last thing on anyone's mind, especially when recruiters need quick wins like more leads, opportunities, candidates and clients, and placements!But on my Automation Buddy programs, where I coach and build automations for ambitious recruitment businesses, I often find their automation system bloated, difficult to manage, sluggish, and driving little ROI.I find:Too many lists.Active automations which no longer needed.Duplicated surveys.Unnecessary fields are syncing.Difficult to assess ROI.The Impact? Anti-ROIWhen you don't keep your automation system clean, and you ignore regular housekeeping, you will inadvertently achieve the total opposite of what automation was setup to do for you.Wasted time: You spend time unpicking each time you want to build a new automation, or when you want to analyse an existing automation.Spam and disengagement: You risk spamming or over-communicating with candidates, contacts, and recruiters, creating disengagement and unsubscribes.Reduced speed: Your automations may actually slow down and create delays with processing unnecessary data.But I have a fix for you to ensure that automation housekeeping is on point keeps your system running smoothly and delivering massive ROI.Watch My Quick 1-Minute Automation Video, Nail Your HousekeepingAutomation BuddyWe are Automation Buddies set on helping ambitious recruitment businesses who want to drive revenue using automation.READ ABOUT OUR AUTOMATION BUDDY SERVICENeed more Bullhorn / Automation Tips? Try our 1-minute tips.Be sure to sign up for (or watch the recordings of) our regular free Bullhorn and Automation webinars.CHECK OUT OUR WEBINARS
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