Recruitment leaders are pretty frustrated…
For themselves (UK average of 43% attrition)
For their managers (poor-performing staff)
For their recruiters (dirty data, lack of training and process, systems coming out of every orifice)
Recruitment Agencies are in Pain
They’re distracted by:
Checking their emails 36 x an hour and mobiles 47 x a day
Managers spending 26% of their day managing data
Working new leads as they have no process for keeping existing clients (even though the probability of selling to existing clients is 60-70% as opposed to 5-20% new business!)
In fact – they are so distracted they can’t make the right calls or be tenacious enough to tackle pain point 2 and 4.
Recruitment Leaders are Blowing Profit
Spending on average £10k per new starter, as the previous cohort didn’t cut it
Recruitment CRM that their staff insist doesn’t drive the process
“Compensatory” tech and 3rd party systems which forgives point 2 and creates more distractions
Delivering the wrong training - recruiters are screaming for "consumable" training, ideally OnDemand HIIT-style training (hence why my team and I have created recruitment HIIT)
Running a recruitment business is painful!
And then you hear about technology which will make the pain go away! Another distraction?
Kevin Green Said: 85% of the Value of Your Business is in Your People
Why are 2/3 of your leavers quitting either directly or indirectly through a lack of training? And why are you buying more recruitment tools, when they can't use what they already have? Why is the most important recruitment tool being under invested in...
(What would Kevin say?)
fixate on recruitment tech that takes the pain away
...that takes away the distractions and the attrition! Focus on your CRM - CRMFirst is my mantra!
Using your Recruitment CRM correctly can:
Boost Sales by 29%
Reduce your attrition by 2/3
Prevent the crazy distractions above – no-one is ever trained to check their emails 36 x an hour!
Training your staff is an important strategy for this year. Training them the right way is critical.
Would 50% More Productivity Suit You?
Blended learningis the route to success. OnDemand high intensity interval training, blended with practices, quizzes, webinars, and face to face - recruiters are likely to be 50% more productive with continuous and speedy training! Hence recruitment HIIT.
Not training your staff, then blowing £10k replacing each individual… distracting and expensive!
If the average recruiter takes 6-12 months to be effective, and then quits, no wonder being a recruitment leader is a tough gig!
If experienced recruiters drown under the weight of too much data and systems, please grab the chance to "reboot" them.
Just as it's cheaper to sell to existing clients, it's MUCH cheaper to keep your staff then re-recruit!
Make the Pain Go Away
I spoke at the Recruitment Agency Expo in February about how recruitment technology should boost process and sales, not simply replace recruiters and increase your expenses.
See my slides below – and please arrange a call with me if you want 2020 to be about less distraction, less leavers, and more sustainability and profit. I’m on a mission to work with you to take the pain away.
Continuous Blended learning is the route to success, not just recruitment training. OnDemand high intensity interval training, blended with practices, quizzes, webinars, and face to face - recruiters are likely to be 50% more productive with continuous and speedy training! Hence recruitment HIIT.
HIIT Us, Recruiters!
Our high intensity interval training - Recruitment HIIT - helps recruiters source, convert quicker and develop healthy pipelines, and helps marketers generate more of the 3Cs. We aim to save every recruiter and marketer at least 1 hour per day - more billing time, more fees.
Bullhorn1st: Monetise Your Data and Bullhorn CRM
Recruiters! How can Bullhorn help you generate more fees, commission, and profit? As well as a better work-life balance? You need to ensure that Bullhorn is your first system for sourcing, nurturing, and placing, as well as reducing your reliance on other systems. We call this "Bullhorn1st".Driving Effective Recruitment Processes with Bullhorn1stEffective use of your Bullhorn CRM can boost sales by 29% and productivity by 34%. You need to use Bullhorn to drive your recruitment processes and sales. What impact would a Bullhorn1st driven recruitment system have on your recruitment business?How much time could you save?How many more placements could you make?How much more commission could you earn?Look At Our Bullhorn Training and Adoption Infographics BelowThink about where you want to be at the end of 2022:How can you get your recruiters working with a "Bullhorn1st" approach?How can you reduce your reliance on other tech which takes your team outside of Bullhorn?How could you improve the value of your data?How could you improve your candidate, client, colleague experience, and thus significantly strengthen your recruitment business if you really nailed how you use Bullhorn?An effective Bullhorn system could help drive your recruiter goals this year. Which of the stats below apply to you, and which ones do you want to "fix"?Bullhorn 1st Training: Conquer the Candidate Shortage and Train Your Recruiters to Sky Rocket SalesBullhorn 1st Discovery: Clean Dirty Data and Generate ROI from Your Bullhorn SystemCould you save your recruiters 30 days a year, so they can bill more? Or maybe hire less recruiters?Recruiters need more phone time, reduced admin, cleaner data - to mention a few. You need to focus your recruiters on the tasks that will help you drive a sustainable recruitment business. How? Focus on your coolest tool - the recruiter! Download Your Recruitment Training Playbook to find our top tips for driving your 4Cs – candidates, clients, colleagues and cash!HIIT Us, Recruiters!Our high intensity interval training - Recruitment HIIT - helps recruiters and resourcers source, convert quicker, and develop healthy pipelines, and recruitment marketers attract, engage, and retain candidates, generate clients, and colleagues (3Cs).We aim to save every recruiter and marketer at least 1 hour per day (6 working weeks a year)- more billing time, more fees!TRY RECRUITMENT HIIT 7 DAYS FOR FREEDOWNLOAD YOUR RECRUITMENT TRAINING PLAYBOOKBOOK A CALL TO DISCUSS BULLHORN TRAINING
Recruitment Automation: Less Content, more Recruitment and Sales
Going into the 2022 recruitment marketers need to focus on candidates, clients and colleagues, not colour, clicks and copy. How can you develop a sales-led recruitment marketing strategy using recruitment automation to generate real ROI?You need to develop a content and recruitment automation strategy that doesn't waste your time and serves the purpose of proactively driving your sales and talent pipeline, rather than simply filling your day with pointless content creation!Driving a Sales Led Marketing StrategyOn November 18, Lisa spoke at the Recruitment Marketing Congress on the topic 'Recruitment Automation: Less Content, More Recruitment and Sales.'Lisa believes:Recruiters and their marketers need less content, more marketing, and smart automation.Watch Lisa's Talk on Less Content, More Recruitment Sales at the Recruitment Marketing CongressTalking of Driving Recruitment Sales...Could you save your recruiters an hour a day, and make an extra £18,750 a year (or £187,500 if there are 10 of you?)Our high intensity interval training - Recruitment HIIT - helps recruiters source, convert quicker, and develop healthy pipelines, and recruitment marketers attract, engage, and retain candidates, generate leads, and colleagues (3Cs).WATCH THE RECRUITMENT MARKETING CONGRESS WEBINAR HEREREAD ABOUT OUR MARKETING TRAININGBOOK A CALL TO DISCUSS MARKETING TRAINING
Your Recruitment Training Playbook