Recruitment sales and marketing is a time and numbers game. 2020 was a massive distraction and disruption for the market – what do we need to do in 2021 to ensure that we spend the right time generating the right numbers? (Leads, candidates, opps, sales, recruiters?)
Recruitment Marketing ROI for 2021
How can recruitment marketing help with?:
Data-based selling – which will be the dominant approach by 2025!
Sourcing – the average recruiter spends in excess of 13 hours a week sourcing, only to find that most of their placed candidates, were already on their internal system!
How to save time and money through recruitment marketing
Retention – 2020 taught us some serious lessons about retaining candidates, clients, and colleagues – how can automation, and database monetisation help?
Lead generation and business development – what should recruitment marketing be doing to rebuild recruitment businesses in 2021?